Vice President, Strategy- HCP Media Planning
3 weeks ago
The VP, Strategy defines daily functional management of client needs and lead the day to day work of the Strategy team. You will report to either the SVP or EVP of Strategy within the HCP group.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Your Impact:
Your Impact:
You will serve as one of the HCP Media Strategy experts on one to multiple critical clients
You will lead and oversee HCP the media strategy
You will possess in-depth understanding of the role of media channels in a plan
You will further develop your expertise in different media research tools
You will manage a team of direct and a larger team of indirect reports managing them in:Onboarding
Performance Management’
Provide training processes and tools
Manage and delegate team workload
Coach team to achieve client and agency requests
You will manage multiple accounts and will transition between them conducting the following activities:You will be accountable to the team’s deliverables and outcomes
You will provide the initial feedback on media strategies, timelines, and deliverables in partnership with other teams
You will provide input to client to help shape their marketing priorities
You will develop a daily relationship with appropriate clients on assigned brands
You will oversee overall media strategy, approach, and plan on each account
You will manage the media channel mix and initial budget allocation & rationale
You will represent the interests of other capability teams in client and agency partner meetings
You will collaborate with internal leaders to ensure strategic agreement of deliverables with client needs
Push for continuous improvement of self, team, and client deliverables
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