Product Marketing Specialist

2 weeks ago


San Diego California, United States Renesas Electronics Full time
Job Description

Engage with major ODMs, contract manufacturers and traditional OEMs to secure design-wins and ultimately drive revenue growth.

Orchestrate Sales and FAEs in product promotion and business development activities.

Establish and nurture trusting and productive relationships with key technical and procurement stakeholders in the infrastructure customer base.

Interface with sales, tactical marketing, and operation teams to forecast revenue.  

Communicate effectively with management to report critical technical or business issues.

Understand market and customer requirements and work with System Architects to define product requirements and improve product roadmaps.

Identify market opportunities and collaborate with Sales and Business Unit Management to exploit these opportunities.

Research and monitor competition, market dynamics and design windows, and provide recommendations on required responses and/or actions.

Prepare and continuously refine customer presentations to best communicate our value proposition.  Ensure customer facing documents effectively communicate desired messages to maximize impact.

Define and develop product collaterals, competitive analysis, customer presentations and field training material.

Ultimately achieve design-win targets.



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