Product Marketing Manager
4 weeks ago
**Watch the 3-min video to learn about Whova's culture**
Whova is seeking a talented and motivated
Product Marketing Manager
to join our team. As a Product Marketing Manager, you will play a crucial role in driving the success of our products in the market.
You will be responsible for developing and executing effective marketing strategies to promote our products, generate demand, and achieve business objectives. Additionally, you will be responsible for managing our presence at trade shows and events to showcase our products to a wider audience. This is an exciting opportunity to work in a fast-paced environment and make a significant impact on the company’s growth.
Whova is a fast-growing company with brand-name customers, including US-Bank, Stanford, L’Oreal, Hilton, LEGO, Vetafore, NASA, IKEA, TEDx, etc. We are proud to receive the San Diego Business Journal’s
Best Places to Work in San Diego award
, 5 years in a row. We also won the
Fastest Growing Private Companies award
for 3 years. More recently, we won Event Technology Awards’
Best Product Team Award
, and
Global Top Rated Product
in 2022. Currently, we are named as G2’S
Global Top 50 Best Software
for 2022.
Responsibilities & Requirements:
Identify and evaluate potential business opportunities through market research and analysis
Conduct in-depth market research to identify target trade shows and evaluate their relevance and potential impact on our products and brand. Manage end-to-end trade show participation, including booth design, logistics, collateral creation, staffing, and overall event coordination.
Work with marketing teams to create engaging trade show marketing materials such as brochures, presentations, product demos, and promotional giveaways.
Collaborate with cross-functional teams including product management, sales, and marketing communications to develop compelling product messaging and positioning.
Create high-impact marketing materials such as product brochures, presentations, case studies, and sales enablement tools.
Develop and deliver product training to the sales team to ensure they are equipped with the knowledge and tools to effectively sell our products.
Stay up-to-date with industry best practices and emerging trends in product marketing and trade show management.
Desired Skills & Experience
Require MS or MBA degree or 3 years full time experiences in similar positions
Strong project management and organizational skills.
Proven experience as a Product Marketing Manager or similar role.
Strong understanding of product marketing strategies and techniques.
Excellent communication and interpersonal skills, with the ability to build and maintain relationships
Strong analytical and problem-solving skills
Ability to work independently and collaboratively in a fast-paced environment
Proficiency in using CRM software and other relevant tools
Knowledge of Software and the ability to understand industry trends and dynamics
What we offer
Salary: $60K-$85K per year, based on experience in business development.
18 days/year paid time off/sick leave
Health benefits package
Fast-growing career potential in a fast-growing software company
Fun, upbeat, and collaborative working environment
Two company-provided lunches each week
Working from home every Friday
How to Apply?
Send your resume and marketing portfolio to jobs (at) whova.com, we’ll be in touch with you soon.
How to Apply?
Send your resume to
How to Apply?
Send your resume to
jobs@whova.com , we'll be in touch with you soon.
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