Retail Senior Campaign Manager

2 weeks ago


Seattle Washington, United States MuteSix Full time
Job Description

WE WELCOME REMOTE U.S. BASED CANDIDATES.

 

We’re seeking a smart, energetic Retail Sr. Campaign Manager who is passionate about Sponsored Ads within Amazon, Walmart, Target, and other top retailers. You will report to the VP of Programmatic, and have a focus on B2C advertising, account management, and client communication, as well as will support in campaign development, the creation of marketing materials, and cross-functional team efforts. You will be taking the lead on certain Retail accounts, leading advertising and/or account management.

 

Responsibilities:

●      Oversee and mentor a team with Junior campaign managers.

●      Research existing clients and compile industry research, competitive data and platform information.

●      Use data to make strategic and informed decisions leading to campaign creation, optimization opportunities, and client recommendations.

●      Plan, execute, and optimize Sponsored Ads campaigns, including keyword research, budget pacing, and reporting.

●      Manage day to day Seller/Vendor Central operations, such as inventory management, account health checks, inventory forecasts and suggested replenishments, detail page copy optimization, and promotional/coupon planning.

●      Own the day to day communication with select clients for advertising and/or account management strategy and operations.

●      Stay on top of e-commerce industry trends and use data and information to adapt existing campaign strategies.

●      Research the latest platform news to support client recommendations.

●      Pull advertising reports to ensure client KPIs are being met.

●      Experience with identifying optimization opportunities and making media recommendations.

●      Participate in campaign brainstorming sessions.

●      Ability to develop and maintain promotions and content calendars for various platforms.

●      Creating copy for products as necessary

●      Request and keep track of all ongoing projects from campaign teams to creative teams

●      Research and practice, stay ahead of the latest updates regarding tools, techniques, and methods related to retail platforms.



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