VP of Marketing
Found in: Resume Library US A2 - 1 week ago
With over 40 years in the business, Lookout has earned an A+ reputation for customer service and nurtured a welcoming culture We are intentional about looking for diverse candidates, and are seeking a Vice President of Marketing that will:
Overview of Responsibilities:
Lead Marketing Integrations:
Consistently evaluate and enhance Marketing Playbooks to elevate execution and outcomes
Strategically allocate resources – budget and human capital – to successfully carry out integrations
Draft and execute company communications
Take a “roll up your sleeves” approach to supporting internal and external partners with execution
Lead Sales Marketing Strategy:
Develop lead-generating marketing plans to support each market or acquisition, as needed, to reach revenue targets
Partner with Sales department to maximize marketing leads
Oversee digital marketing partner(s) to maximize retainer and budget
Generate and evaluate reporting and propose strategy adjustments, where needed
Protect the Brand:
Oversee creative design to ensure it remains on brand for Lookout and its subsidiaries
Develop social media strategy and oversee execution
Ensure all entities are a positive reflection of the brand, including but not limited to online listings, website, social media
Lead Marketing Team:
Onboard, train and manage Marketing team members and vendors
Create a positive, organized and high-standard environment
Report on behalf of platform marketing to the Board of Directors
Actively participate in meetings and contribute valuable strategies and insights as the Marketing leader
Set quarterly and annual goals for the department
Forecast hiring needs for the Marketing department
Nurture our Culture:
Embrace our core values daily:
Be Your Best
Do What’s Right
Include & Embrace
Ensure our marketing approach and decisions reflect our mission of looking out for the people in our communities – employees first, customers always
Partner with HR leader to develop culture-driving programs and strategies, including events, award programs and more
General:
Communicate effectively
Complete each task with urgency, diligence and reliability
Be proactive, helpful and autonomous
Enhance our marketing with innovative ideas
Be a team player
Requirements
Bachelor's Degree..
Excellent written and verbal communication skills.
Ability to travel regularly, approximately 1-2 times per month or as needed
Ability to work independently and manage time effectively.
Proficiency in Microsoft Office Suite.
Goal-oriented with a strong work ethic and a results-driven mindset.
Proven track record as a successful VP of Marketing with 10+ years of experience.
Home services experience preferred.
Benefits
In this role, you can expect:
Competitive Compensation:
A competitive salary.
A competitive bonus structure.
Competitive Benefits (Subject to Change as Needed):
401k @ 6% match
Health
Dental
Optical
Life Insurance
Paid Time Off
Paid Holidays
Empowered, passionate, and exciting culture
Career Growth Opportunities:
We believe in promoting from within.
Established Company:
You are a part of a reputable and well-established company, with over 40 years of experience.
We have a strong customer base and a track record of success.
We are an equal opportunity employer that complies with EEOC rules and regulations. We are committed to diversity, equity and inclusion and do not discriminate based on race, age, disability or other non-merit characteristics. We believe and model a culture in which everyone should feel like they belong in our company because we believe that everyone should feel valued, respected and accepted. Our hiring decisions are based exclusively on merit, qualifications and business needs.
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