Media Research Analyst

Found in: Resume Library US A2 - 1 week ago


New York County New York, United States Spark Foundry Full time
Job Description

Overview:

The Media Analyst, Research and Insights role supports our planning and activation products for our agency teams and clients. This role provides media, consumer and marketplace insight across traditional and all forms of digital media and across a diverse mix of consumer segments and product categories. The Analyst is responsible for collecting, analyzing, and summarizing research, industry and client business data for ongoing and ad-hoc projects for the agency, clients and the business development team. This position provides an opportunity for continued learning and development across the media/marketing research spectrum. This role also affords the opportunity to provide thoughtful perspectives and meaningful insights to our teams through applying a combination of syndicated, proprietary, and primary research tools and data to inform and elevate our agency product. 

Role Objectives:

Help manage day-to-day questions and projects within Spark Foundry, with guidance from supervisors. Embrace opportunities for project management/ownership as well as seeking growth/continual learning opportunities across a diverse mix of media, consumer segments, and product categories 

Build on strong foundational knowledge and develop higher-level proficiency across all key syndicated media data/research and systems (such as Nielsen, comScore, MRI, IMS, etc.), and their methodologies. 

Become an internal knowledge expert on syndicated resources, by staying informed regarding ongoing changes and enhancements resources and actively communicating these changes & updates to our teams and stakeholders 

Learn basic and advanced media fundamentals and best practices across all media and marketing channels including TV, digital, mobile, social, print, audio, and OOH 

Become a resource to internal groups on how to best apply research to specific client needs across media, marketplaces, and consumer segments 

Become proficient with all agency proprietary and primary research tools and techniques that span consumer insights, targeting, ad effectiveness studies, social listening, media optimization, etc.  

Proactively assist internal groups in maximizing the use of available research sources and proprietary studies 

Gather, develop, and format various data for special reports and analyses 

Develop relationships with research vendors and all Spark Foundry departments 

Proactively offer recommendations to enhance internal & external systems/processes 

Contribute to team projects and agency knowledge management through regular sharing and internal communications with our teams.  Be involved in writing, publishing, and distributing internal communications, updates, etc. and support agency knowledge sharing initiatives 

Coordinate, support, and take on a prominent role on agency training sessions for research vendors and proprietary tools, which includes assisting in the development of training and support materials, develop training materials, and providing ad-hoc support to our teams  

Gather media marketplace, trends, and technology information from industry journals, articles, case studies, and/or internal agency presentations and compile them in meaningful and understandable manner to keep our teams and clients up-to-date 

Compile, analyze, and create presentations and reports using data from syndicated and proprietary research as directed 

Help turn data analyses into understanding and insight by identifying and articulating key takeaways 

Provide support for agency new business initiatives as they arise, including marketplace intelligence, consumer insights, data analysis, and media optimizations


  • Senior Research Analyst

    Found in: Resume Library US A2 - 1 week ago


    New York County, New York, United States MMR Research Worldwide LTD Full time

    Are you a researcher looking for an exciting next step in your career? Do you enjoy working on high profile global accounts within the CPG industry? We are looking for an energetic, self-motivated and passionate individual to join our research team as a Senior Research Analyst. What we do here at MMR... MMR is an independent, global consumer and sensory...


  • New York, United States Broadbeam Media Full time

    - Sr Media Buyer/Media Supervisor **Overview** As a growing, independent performance media agency with offices across the U.S., were looking to add to our group of smart, strategic marketers. Our people do work that worksrelentlessly driving results for clients across a wide range of verticals. We focus on identifying unique business opportunities and...

  • Media Supervisor

    2 weeks ago


    New York, United States Modco Media Full time

    MEDIA SUPERVISOR Summary of Position:Responsible for overseeing plan execution (strategic planning & plan implementation) that translates clients’ marketing and advertising objectives into overarching media campaigns and works within a cohesive cross-platform media recommendation. Develop unique interactive plans, inclusive of custom programs, that are...

  • Media Supervisor

    Found in: Appcast Linkedin GBL C2 - 2 weeks ago


    New York, United States Modco Media Full time

    MEDIA SUPERVISOR Summary of Position:Responsible for overseeing plan execution (strategic planning & plan implementation) that translates clients’ marketing and advertising objectives into overarching media campaigns and works within a cohesive cross-platform media recommendation. Develop unique interactive plans, inclusive of custom programs, that are...

  • Senior Associate, Strategy- HCP Media Planning

    Found in: Resume Library US A2 - 1 week ago


    New York County, New York, United States Publicis Health Media Full time

    Job Description The Senior Associate, Strategy assists the Strategy team in selecting media channels and programs based on the established strategic media approach. You are responsible for the accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks. You will report to either the Supervisor, Strategy or the Associate Director,...

  • Associate Director, HCP Media Strategy

    Found in: Resume Library US A2 - 1 week ago


    New York County, New York, United States Publicis Health Media Full time

    Job Description The Associate Director, Media Planning & Strategy defines daily functional management of client needs and leads the daily work of the Strategy team who possess deep expertise in HCP. You will report to either the Director, Strategy or VP, Strategy. This is a hybrid role, requiring three days in-office each week. If you are contacted for an...


  • New York, United States MMR Research Worldwide LTD Full time

    Job DescriptionJob DescriptionAre you a researcher looking for an exciting next step in your career? Do you enjoy working on high profile global accounts within the CPG industry? We are looking for an energetic, self-motivated and passionate individual to join our research team as a Senior Research Analyst.What we do here at MMR...MMR is an independent,...

  • Analyst, Media Analytics

    Found in: Talent US C2 - 1 week ago


    New York, United States Zenith Full time

    Job Description Overview: We don’t all look the same, and we don’t expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don’t shy away from a challenge, and...


  • New York, United States BNP Paribas Full time

    Business Overview: Through our Global Equities platform, BNP Paribas is committed to serving clients with a full suite of investor services from trading to research. With the migration of Deutsche Bank's Global Prime Finance and Electronic Equities businesses as well as the full acquisition of Exane in particular the Research business, BNP Paribas is...

  • Manager, Commerce Media

    Found in: Resume Library US A2 - 7 days ago


    New York County, New York, United States Digitas Full time

    Job Description We’re looking for an outstanding Manager—someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is a opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you can make...

  • Budget Analyst

    Found in: Appcast Linkedin GBL C2 - 2 weeks ago


    New York, United States Havas Media Network Full time

    Havas is looking for a Budget Analyst, who will help and coordinate in all aspects of client billing management. This position acts as the relationship and account manager for all financially related client matters.Core responsibilities include, but are not limited to the following:Being responsible for all activities related to client billing...


  • New York, United States Barclays Bank Full time

    Credit Research Analyst. New York This role is regulated by FINRA. As a Barclays Credit Research Analyst, you will be supporting the Senior Analyst and their coverage area, which includes Aerospace & Defense, Autos, and Basic Industries (Chemicals an Research Analyst, Research, Senior Analyst, Credit, Analyst, Technology, Banking, Financial

  • Manager, Commerce Media

    Found in: Talent US C2 - 1 week ago


    New York, United States Digitas Full time

    Job Description We’re looking for an outstanding Manager —someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is a opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you...

  • UX Product Designer

    Found in: Resume Library US A2 - 7 days ago


    New York County, New York, United States Halo Media Full time

    Halo believes in innovation by inclusion to solve digital problems. As an international agency of over 200 people specializing in interactive media strategy and development, we embrace equity and empowerment in a serious way. Our interdisciplinary teams of unique designers, developers and entrepreneurial minds with a variety of backgrounds, viewpoints, and...

  • Social Media Specialist

    Found in: Resume Library US A2 - 1 week ago


    New York County, New York, United States Simpson Thacher & Bartlett LLP Full time

    Description/Job Summary The Social Media Specialist works as part of the Communications and broader Business Development team to help raise the profile of the Firm, its practices and lawyers through digital content and other media channels. This includes supporting and assisting in development of profile and brand-raising initiatives, including high-impact...


  • New York, United States ABI Research Full time

    Job DescriptionJob DescriptionSalary: The Junior Analyst will be part of a team led by research directors and principal analysts to contribute to the Enterprise Cloud and 5G Markets research services that cover the following areas:Hybrid and enterprise cloudData fabrics and enterprise data platformsPrivate 5G and on-premise cellular networksSovereign cloud...


  • New York, United States ABI Research Full time

    Job DescriptionJob DescriptionSalary: The Junior Analyst will be part of a team led by research directors and principal analysts to contribute to the Enterprise Cloud and 5G Markets research services that cover the following areas:Hybrid and enterprise cloudData fabrics and enterprise data platformsPrivate 5G and on-premise cellular networksSovereign cloud...

  • Owned Media Planner

    Found in: Resume Library US A2 - 1 week ago


    New York County, New York, United States H&M Full time

    Job Description As an Owned Media Planner in the Customer and Activation function, you contribute to added customer value, a strong brand, and increased sales by developing and implementing customer-centric communication strategies across all owned marketing channels.  The role will work towards aligned and cross-functional goals, driving omni sales...


  • New York, United States Barclays Bank Full time

    Equity Research Analyst, Biopharma. New York This role is regulated by FINRA. As a Barclays Equity Research Analyst, Biopharmaceuticals (Biopharma), you will be reviewing business and trade publications, annual reports, financial filings, and other s Research Analyst, Equity, Research, Pharmaceutical, Analyst, Financial, Technology, Banking

  • Manager, Media Planning

    Found in: Resume Library US A2 - 2 weeks ago


    New York County, New York, United States Carat Full time

    Job Description This is a remote role, location within Central or Eastern Time Zone is required.  We are looking to add a Manager, Media Planning to our remote Carat team. You will join a supportive team and work with a client that sees us as a true partner. We are spread throughout the Central and Eastern Time Zones, making collaborating an important...