Marketing Manager
4 weeks ago
Manages design and production of planned marketing programs. Provides exceptional customer service.
Responsibilities:
Establishes strategic marketing plans to achieve property objectives.
Develops and executes marketing programs to achieve stated objectives regarding revenue, profitability, and marketing share.
Manages marketing budget.
Plans and oversees execution of promotional activities including print, electronic media, trade show, direct mail, point-of-purchase displays, and signage.
Negotiates contract terms with outside agencies and suppliers.
Communicates with outside advertising agencies on ongoing campaigns.
Manages development, production, and distribution of promotional and collateral material to support sales and marketing programs.
Analyzes marketing programs and adjusts strategy and tactics to increase effectiveness.
Plans and conducts marketing research to identify opportunities for increased sales.
Maintains customer database and approves the use of internal and external mailing lists.
Reviews analysis of marketing surveys on current and new product concepts in order to recommend future product development.
Provides post-event reports, analysis, and regular status reports on marketing programs.
Performs other duties, including special projects, as needed and directed.
Qualifications:
CERTIFICATES, LICENSES, REGISTRATIONS:
Colorado Support Gaming License is required.
High school graduate or equivalent; three-to-six month’s related experience and/or training; or equivalent combination of education and experience.
Posted Salary Range:
USD $55,000.00 - USD $65,000.00 /Yr.
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