Associate Product Marketing Manager

Found in: Resume Library US A2 - 7 days ago

Bloomington Minnesota, United States International Dairy Queen, Inc. Full time
Job Description

Working under supervision of senior marking staff, brings product growth strategy to life through menu development and execution including the product offering, pricing and promotional recommendations leading to continued sales growth and customer satisfaction. Under the guidance of their director, manages multiple products, product lines or strategic pillars. Assists in leading and effectively communicating to cross-functional product teams. Keeps projects moving forward. Schedules creative reviews before and after photo shoots. Executes marketing plans, tests and launch activities. Manages and oversees relevant product launches and coordinates launch activities.  Contributes to the development of short and long-term strategic planning for designated aspects of a product category(ies) including product positioning, product roadmaps, etc. With input and coaching from their director, synthesizes information from various sources to create persuasive presentations that move projects forward and drive results.

Principal Accountabilities

Product Test Implementation and Rollout/Launch:

Under the guidance and oversight of their director, manages multiple products, product lines or strategic pillars (for example, food value or Better Chicken Leadership).

With guidance from their director, assists in leading and effectively communicating to cross-functional product teams, gaining alignment and using project management skills, including timeline development and timeline management tracking for all product related projects. Keeps projects moving forward, knowing when to elevate decisions to higher management. Utilizes pipeline meetings to keep the broader cross-functional team informed of project status and changes in a timely and accurate manner.  Ensures that affected cross-functional teams (e.g. Operations) are involved and informed at the right time.

Schedules creative reviews before and after photo shoots with Brand and Creative Services teams

Executes marketing plans, tests and launch activities. Manages and oversees relevant product launches and coordinates launch activities in conjunction with cross-functional teammates, including oversight of the assigned items featured in the monthly Product Launch Kit.

Manages in-market tests from store recruiting through to evaluation. If successful, creates, leads and executes plan for system-wide rollout.

Ensures the timely completion of required internal briefing documents, including project initiation forms for Research & Development department, weekly status reports, and creative assignment forms (POP and advertising).

Provides timely and accurate communication to Field Marketing team as related to product tests and launches, utilizing pipeline meetings, conference call and various meetings (Ops Leadership, FAC, etc.)

Creates and maintains a weekly tracking list of product pipelines issues, decisions and next steps.

Brand Strategy and Plan Development

Assists in the development of short and long-term strategic planning for designated aspects of a product category. Provides meaningful input into the determination of how we would bring a product to market through the internal stage gate process. Typical product planning and research timelines range from 6 months to 2 years.

Product Positioning: Provides input on how to position a product to market, taking into account how the product will “fit” into consumers’ lives, what makes it consumer-worthy, why the product is better and different. This product positioning is critical to inform the creative marketing team for their later development of strong Creative pieces, such as advertising and POP.

Articulates the “voice of the consumer” into product and marketing opportunities by reviewing market trends, available secondary research, sales and competitive analysis and validate ideas through online screeners, focus groups and other primary research.

With guidance and coaching from senior marketing staff, assists in management of consumer research, and utilizes learnings gained through research to develop menu strategies and execute menu plans.Communications

With guidance and oversight from their director on how to outline/frame up/sequence messaging, creates presentations for both internal DQ management and franchisee audiences, synthesizing information from various sources and creating persuasive presentations that move projects forward.

Participates and presents in Franchisee meeting and conference calls. As appropriate and with oversight from their director, presents information to Franchisee Councils.

Assists team in various ways during Franchisee Advisory Council Meetings, Leadership and franchisee Connect meetings.

Budget Management

Ensures projects are managed within an established, pre-defined allowance, factoring in expenses related to research, point of purchase materials, system-wide communication and external partners related to product category.

  • Bilingual Director of Marketing- Latin America and Caribbean

    Found in: Resume Library US A2 - 7 days ago

    Bloomington, Minnesota, United States International Dairy Queen, Inc. Full time

    Job Description We have an exciting opportunity available for a Director of Marketing.  The Director of Marketing will provide marketing leadership and counsel to franchisees, advertising agencies and internal teammates. Develop, manage and implement marketing plans and programs to optimize traffic, store sales, brand building, service fees and profits for...

  • Direct Sales Manager

    7 days ago

    Bloomington, United States Penn Global Marketing Full time

    Job DescriptionJob Description We are expanding our Company in Central Illinois and interviewing for a Sales Manager to train and manage reps using ourleadsystem . This expansion offers an outstanding opportunity for an outgoing, responsible individual looking for a sales career in management. We provide leads that need to be managed by a trained...

  • Direct Sales Manager

    7 days ago

    Bloomington, United States Penn Global Marketing Full time

    Job DescriptionJob DescriptionWe are expanding our Company in Central Illinois and interviewing for a Sales Manager to train and manage reps using our lead system. This expansion offers an outstanding opportunity for an outgoing, responsible individual looking for a sales career in management. We provide leads that need to be managed by a trained...

  • Franchise Field Marketing Manager

    Found in: Resume Library US A2 - 7 days ago

    Bloomington, Minnesota, United States International Dairy Queen, Inc. Full time

    Job Description Provide marketing leadership and counsel to franchisees, territory operators, advertising agencies, vendors, and internal teammates. Develop, manage, implement, and analyze marketing plans and programs to positively impact traffic, transactions, store sales, and profits while maintaining or exceeding fan expectations in assigned markets....

  • Market and Deli Manager

    7 days ago

    Bloomington, United States Chop Shop Full time

    Job DescriptionJob DescriptionBenefits:401(k)Dental insuranceHealth insuranceOpportunity for advancementProfit sharingTraining & developmentVision insurance Would you like a change from corporate micro-managing?Try working for a company that equally appreciates our employees and our customers.Chop Shop is an upscale independent grocery store, deli, butcher,...

  • Sr. Product Manager

    Found in: Resume Library US A2 - 7 days ago

    Minnetonka, Minnesota, United States Digital River, Inc Full time

    Job Description The Sr Product Manager drives end to end solutions to support the client and shopper needs for all business verticals. This role is a critical member of the team who will help manage a portfolio of products to create the vision and strategy for the business unit. This position will manage and execute a variety of functions related to the...

  • Product Management Intern

    Found in: beBee jobs US - 2 weeks ago

    Bloomington, Illinois, United States Alarm Full time

    POSITION OVERVIEW, a rapidly expanding, entrepreneurial technology company, is seeking ambitious, hard-working, candidates for Summer 2024 with strong academic qualifications, diverse interests, and proven experiences in a dynamic team environment. This position will work within our Video Product Team and will allow you to develop product management skills...

  • Product Development Manager

    1 week ago

    Bloomington, United States Fasikl Full time

    Job Title: Product Development ManagerCompany: Fasikl Inc.Location: Bloomington, MNAbout Us:Fasikl is a pioneering neuro-AI company focused on developing technologies that synchronize sensory and motor neural signals. Fasikl is developing an implantable peripheral nerve systems for intuitive end-effector control and pain management, as well as a wearable...

  • Product Development Manager

    Found in: Appcast Linkedin GBL C2 - 2 weeks ago

    Bloomington, United States Fasikl Full time

    Job Title: Product Development ManagerCompany: Fasikl Inc.Location: Bloomington, MNAbout Us:Fasikl is a pioneering neuro-AI company focused on developing technologies that synchronize sensory and motor neural signals. Fasikl is developing an implantable peripheral nerve systems for intuitive end-effector control and pain management, as well as a wearable...

  • Strategic Marketing Manager

    6 days ago

    Bloomington, United States COUNTRY Financial Full time

    As a Strategic Marketing Manager in the Brand and Creative Content division, you will lead a dynamic strategy team, creating and implementing integrated go-to-market plans that ignite growth, enhance cross-selling efforts, and strengthen client reten Marketing Manager, Marketing, Strategic, Manager, Leadership, Business, Business Services

  • Alcohol Sampler

    Found in: Resume Library US A2 - 2 days ago

    Saint Paul, Minnesota, United States Product Connections Full time

    Job Posting: Overview   Weekly Pay Flexible Schedule Fun Work Environment Career Advancement Opportunities Additional $5.25/hr   This part time associate samples alcohol products for suppliers within a Sam’s Club location. Alcohol Samplers introduce customers to new and exciting items and brands by conducting alcohol tastings. Customer service,...

  • Product Manager

    Found in: Resume Library US A2 - 7 days ago

    Burnsville, Minnesota, United States Bosch Group Full time

    Job Description The RTS Intercoms Product Manager for Matrices & Wireless assumes complete responsibility for their product line and guides efforts towards achieving growth goals for the entire range of products. This individual functions as an entrepreneur, propelling sustainable and lucrative growth beyond market norms within their product category....

  • Marketing & Sales Manager

    Found in: Resume Library US A2 - 2 weeks ago

    Hastings, Minnesota, United States Benedictine Full time

    Overview: Responsible for all functions of the marketing department, including developing census, leadership of marketing staff or committee and development and execution of all marketing and communication strategic plans for the facility, service lines and/or programs. Responsibilities: Develops and executes strategic marketing plans, including budget...

  • Sales Associate

    Found in: Talent US C2 - 1 week ago

    Bloomington, United States Trilogy Health Services Full time

    JOIN TEAM TRILOGY When asked to describe yourself, do you think authentic style, warm and friendly? Are you motivated and looking for a lucrative career in sales? Do you like helping people find exceptional solutions to their challenges? If so, we want to talk to you! Trilogy Health Services is looking for a sales associate to join our sales and...

  • Sales Representative Trainee

    7 days ago

    Bloomington, United States Penn Global Marketing Full time

    Job DescriptionJob DescriptionWe are expanding our Company in Central Illinois and interviewing for a Sales Trainee to manage a leads system. This expansion offers an outstanding opportunity for an outgoing, responsible individual looking for a sales career leading to management. We provide leads that need to be managed by a trained professional. We are...

  • Regional Marketing Director

    2 days ago

    Bloomington, United States Willow Bridge Property Co. Full time

    Overview If you love making people feel at home, you’ll love working at Willow Bridge Property Company. Whether you’re just starting your career or joining later in your journey, we’re eager to help you find your perfect fit. Willow Bridge is a full-service residential property company with deep roots in the industry. Since our early days as Lincoln...

  • Digital Marketing Manager

    Found in: Resume Library US A2 - 6 days ago

    Saint Paul, Minnesota, United States Marvin Full time

    Job Overview: We are looking for a Marketing Manager, Digital to lead and align strategic marketing initiatives that result in effective brand, promotional and product marketing plans that expand brand relevance, create engagement, increase consideration, and drive sales.   The ideal candidate for this role is a digital marketing expert with a proven...

  • Associate Customer Development Manager

    Found in: Resume Library US A2 - 3 hours ago

    Minneapolis, Minnesota, United States Jack Link's Protein Snacks Full time

    Job Description The Associate Customer Development Manager is responsible for growing & developing total Jack Link’s sales & profitability across identified customers by implementing detailed strategic sales plans for these customers.  This position will require working closely with key customers and internal departments such as trade planning,...

  • Commercial Product Analyst

    Found in: beBee jobs US - 7 days ago

    Bloomington, United States Country Financial Full time

    As a Commercial Product Development Analyst, you will be focused on researching and developing new commercial product and service offerings to drive new business strategies based on industry and customer research. You will also work on analysis and reporting around our commercial results, tracking industry trends, partnering with commercial leadership to...

  • Senior Product Manager

    Found in: Resume Library US A2 - 2 weeks ago

    Minneapolis, Minnesota, United States NBCUniversal Full time

    Job Description SportsEngine, Inc., an NBC Sports Group company and leading provider of Sport Relationship Management (SRM) software, is hiring a Senior Product Manager to join our team. This role will be a major contributor to our strategic growth through improving our existing products and finding new opportunities to meet the needs of our customers and...