YouTube Packaging Strategist
1 week ago
Job description Why ZDF?We don't just make videos, we craft viral stories for one of YouTube's biggest audiences. But even the best story needs the right to get seen. That's where you come in. As our YouTube Packaging Strategist, you'll design, test, and refine thumbnails and video packaging that turn curiosity into clicks, ensuring our long-form content performs as powerfully as our Shorts.Role OverviewZack D. Films is one of the only mega-channels built almost exclusively on Shorts. Now, we're launching our long-form strategy and we need a packaging expert to make it fly.You'll be responsible for thumbnail strategy, design, testing, and optimization. Working closely with Zack, you'll ensure every long-form video launches with multiple thumbnail options, rigorous A/B/C testing, and a clear path to a CTR above 6%.This isn't just design, it's data-driven experimentation. You'll blend creative instincts with analytics to maximize performance and help shape a packaging strategy that's never been done before on YouTube. PurposeYou'll deliver packaging that:Produces 3 thumbnails per long-form video for testing.Runs A/B/C test cycles at launch and iterates based on results.Achieves and sustains CTR > 6% and increasing.Ensures thumbnails are produced on time and experiments are executed consistently.Translates Zack D. Films' Shorts success into long-form growth through packaging excellence. ResponsibilitiesDefine thumbnail and packaging strategy in collaboration with Zack.Craft titles and thumbnails that grab attention without being clickbait.Set up and manage A/B/C testing cycles for each video launch.Review analytics data, identify winning designs, and repeat test cycles to maximize CTR.Ensure all thumbnails and packaging assets are delivered on time.Maintain alignment with Zack D. Films' brand identity while pushing creative boundaries.Ultimate Responsibility: Deliver packaging that consistently drives CTR growth and supports long-form expansion. You'll Love This Job If…You thrive on blending design instincts with data-driven testing.You're excited to be at the ground floor of a long-form strategy for a mega-channel.You enjoy ambiguity and quick pivots, seeing them as opportunities to innovate.You want to do something that hasn't been done before on YouTube. You'll Hate This Job If…You struggle with analytics, testing, or optimization strategies.You want full creative control—this is an advisory role, and Zack's decision is final.You dislike rapid iteration or working in a fast-changing environment.You're not comfortable operating at the margins where top-tier YouTube channels compete.CompensationCompetitive rate based on experience. This is a contractor roleJob requirements Core SkillsEssential Skills:Superb project management skills to ensure timeliness of deliverables.Strong eye for design and ability to collaborate with top-tier designers.Deep knowledge of YouTube analytics, testing, and optimization strategies.Demonstrated experience in YouTube packaging design and optimization.You're a top performer if you have:Knowledge of YouTube inside and out.Experience working with top 50 YouTube channels for 3+ years in growth or strategy.Ability to articulate and evolve Zack D. Films' brand identity.Comfort with ambiguity and rapid changes in direction.Proven track record of driving CTR growth through packaging. Hiring ProcessCV Submission/List Of Channels with with BeforeScreening process All doneYour application has been successfully submitted Other jobs
-
Email Strategist
2 weeks ago
Houston, Texas, United States Chevron Full timeChevron is accepting online applications for the positionEmail Strategistthrough11/10/2025at11:59 p.m.Central Time.Chevron is one of the world's leading integrated energy companies. We believe affordable, reliable and ever-cleaner energy is essential to enabling human progress. Chevron produces crude oil and natural gas; manufactures transportation fuels,...
-
Risk Strategist
2 weeks ago
Houston, Texas, United States Vitol Full timeCompany Description We are the world's largest independent energy and commodities trading company. Every day we use our expertise and logistical networks to distribute energy around the world, efficiently and responsibly.Vitol in a few numbers:Financials: $330 billion revenues in 2024;Physical footprint: Over 7 million barrels per day of crude oil and energy...
-
Growth Marketing eCommerce Director
1 day ago
Houston, Texas, United States BluZinc Full timeSee for similar jobs: Growth Marketing eCommerce Director / VP Marketing (D2C/B2C) reporting to the north of Austin based CEO Founder. Our client is a profitable, founder-led D2C brand at the intersection of health, wellness, performance, safety protection and consumer goods/apparel. Their mission-driven products are trusted globally by professionals and...
-
Managing Editor, Newsroom
18 hours ago
Houston, Texas, United States Chevron Full timeTotal Number of Openings1Chevron is accepting online applications for the position Managing Editor, Brand Newsroom through 11/24/2025 at 11:59 p.m. Central Time.Managing Editor, Brand NewsroomChevron is one of the world's leading integrated energy companies. We believe affordable, reliable and ever-cleaner energy is essential to enabling human progress....
-
Account & Marketing Manager
1 week ago
Houston, Texas, United States Rena Manufacturing One, Inc Full timeCompany DescriptionRena Manufacturing One, Inc. is an advanced manufacturing company specializing in the production of next-generation oral satisfaction products. We create precision-engineered, smoke-free pouches that provide adult consumers with modern alternatives to combustible tobacco.Role DescriptionRena Manufacturing One, Inc. is seeking a...
-
Senior Credit Officer
6 days ago
Houston, Texas, United States First Horizon Full timeLocation: On site in Houston, TX and Dallas, TXJob Description:This position serves as a Senior Credit Officer for C&I credit requests to Commercial and Private Client borrowers in the West Region (markets located in Texas, primarily Houston and Dallas/Ft. Worth). This position evaluates credit requests for existing borrowers and prospective clients,...
-
Manufacturing Assistant
1 week ago
Houston, Texas, United States Hood Container Corporation Full timeWhat We're Looking For: We're seeking a hands-on, motivated Machine helper who takes pride in running efficient, high-quality production lines. The ideal candidate will bring:Experience with corrugated converting or corrugator equipment.A proven ability to improve machine performance and minimize downtime.Strong leadership skills to guide and train crew...
-
Houston, Texas, United States TECH HIVE HUB LLC Full timeSenior Sales Executive – Video Marketing ServicesLocation: 363 N Sam Houston Pkwy E, Suite 1100, Houston, TX 77060, USAJob Type: Full-TimeWork Schedule: Monday – FridayCompensation: Base Salary + Uncapped CommissionOn-Target Earnings (OTE): $80,000 – $150,000+ per yearABOUT THE ROLEWe are hiring Senior Sales Executives to sell video marketing and...
-
Senior Commercial Relationship Manager
7 days ago
Houston, Texas, United States First Horizon Full timeLocation: On site at location listed in job posting SummaryDevelops new customer prospects and business with commercial clients, with the potential to manage a portfolio of commercial clients. Makes and services a wide variety of business and individual loans to build long-term and profitable customer relationships in order to maximize portfolio revenue...
-
Marketing Content Specialist
2 weeks ago
Houston, Texas, United States Apex Systems Full time**This is a 40-hour a week, onsite position located near IAH airport. The role will start at the top of the new year and freelance for 2-3 months with the plan to convert to salary at that point. If someone cannot commit to 5 days onsite, the hiring manager is open to discussing a hybrid schedule, but their may still be weeks where you come in on WFH days...
