Paid Media Coordinator, Global Paid Media

This job is with Amazon, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
Description
We're looking for an experienced, results-driven Paid Media Coordinator to support the Amazon Web Services (AWS) Global Paid Media team in the scoping, development, and launch of paid media campaigns. This person will understand the paid media landscape and have experience working with cross-functional stakeholders to build multi-channel digital programs. The Paid Media Coordinator will help execute the paid media strategy, as well as, implement, optimize, and analyze campaigns. Ideal candidates are passionate about paid media programs, testing and learning, and driving efficiency through business processes. The role will collaborate with many functional teams in AWS including brand, integrated demand planning, finance, creative, field marketing, business intelligence, digital strategy, and others. The ideal candidate will be able to exercise strong judgement, attention to detail, problem-solving, and communications skills. Customer obsession, creativity, and comfort with ambiguity are essential to success in this role.

The successful candidate must be able to perform tactical/detailed campaign execution while working independently. This role will require excellent written and oral communication skills, strong business judgment, deep curiosity about how AWS works, and a passion for customers.

Preference this role sits in Seattle but also open to any US-based AWS offices in the Pacific or Mountain Time Zones. Relocation to one of these locations from within the US only.

Key Responsibilities

• Assists with the day-to-day management of paid media campaign operations, managing timelines and deliverables from development to deployment, and reporting.
• Builds Content Messaging Maps for campaigns and develops distinct tracking codes.
• Monitors and prepares reporting on campaign pacing and performance.
• Procures and analyzes paid media metrics and makes recommendations for optimizations based on KPIs.
• Partners with agency partner to implement timely optimizations to drive results.
• Establishes and maintains scalable processes that ensure best practices for paid media, and internal reporting.
• Manages the maintenance of campaign/creative assets.

The successful candidate must be able to perform tactical/detailed campaign execution while working independently. This role will require excellent written and oral communication skills, strong business judgment, deep curiosity about how AWS works, and a passion for customers.

Preference this role sits in Seattle but also open to any US-based AWS offices in the Pacific or Mountain Time Zones. Relocation to one of these locations from within the US only.

A day in the life

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

Why AWS

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Diverse Experiences

Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

Work/Life Balance

We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.

Inclusive Team Culture

Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship and Career Growth

We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional

Basic Qualifications

• Experience using data and metrics to drive improvements
• Bachelor's degree, or 2+ years of professional or military experience
• 1+ years experience in digital or multi-channel digital campaign development with a heavy focus on paid social and display.

Preferred Qualifications

• Experience using data and metrics to measure impact and determine improvements
• Experience in B2B, high-tech products/services preferred
• 1+ years of working cross functionally across several teams experience

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $53,200/year in our lowest geographic market up to $113,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.