Field Marketing Manager

Job Details Plano, TX Hybrid Full Time $ $ Salary/year CRPGEN Description

Imagine working for a dynamic, technology-driven HOA management company that is rapidly expanding, offering abundant opportunities for career advancement, and fostering a company culture that genuinely supports its team members.

RealManage has earned the prestigious Certified recognition from Great Place to Work, a global authority on workplace culture, employee experience, and leadership excellence. This accolade is a testament to the positive feedback from our employees about their RealManage experience.

At RealManage, we deeply value your professionalism and dedication. We are dedicated to ensuring your long-term career success and consider you not just an employee, but a valued member of our family.

Join us at RealManage and be part of a thriving environment where growth, innovation, and supportive teamwork define our everyday operations.

Company Overview:

RealManage is a prominent national firm recognized on the Inc. 5000 list, operating across 16 states + Washington DC and serving a diverse array of clients including homeowners' associations (HOAs), condominium associations, cooperatives, luxury high-rises, municipal utility districts, and master-planned communities. Our client base also includes nationally renowned developer and builder clients.

Ranked among the top firms in the community management industry (#3 out of 5,000+), RealManage distinguishes itself by delivering exceptional solutions at competitive prices. We leverage cutting-edge cloud-based technologies and mobile apps, supported by industry-leading practices and a highly skilled workforce.

Our mission at RealManage is to offer comprehensive and innovative solutions that consistently surpass customer expectations. We prioritize transparency and visibility in all client interactions, continuously measuring our performance to achieve rapid improvement. We foster a workplace culture that promotes professionalism, encourages growth, and embraces diversity. By maintaining financial strength and focusing on continual innovation, we aim to lead the industry with pioneering advancements.

Join RealManage and contribute to a company dedicated to excellence, innovation, and delivering unparalleled service in community management.

RealManage is a values-based company with the following values as our guiding principles:

· Integrity: we always do the right thing.

· Respect: for our customers, employees and company; mutual respect is the cornerstone for every RealManage relationship.

· Selflessness: more than teamwork; we are part of something special and much larger than any of us.

· Personal Relationships: we are a professional services company; people do business with people they like.

· Always Improving: never satisfied, always learning and always growing; one is either getting worse or getting staying the same. At RealManage, we are always getting better.

Position Overview:

RealManage is seeking a dynamic and experienced Field Marketing Manager to serve as a thought leader who can refine the strategy of our field marketing program and execute a robust, flexible Field Marketing Program tailored to diverse markets and customer demographics. This role will play a critical part in driving growth by aligning marketing strategies with regional sales goals and operational priorities. The ideal candidate excels in a fast-paced environment, is highly organized, and is passionate about supporting scalable programs from inception.

Key Responsibilities:

1. Program Development:
   
   1. Refine and execute a comprehensive Field Marketing Program that is adaptable to regional and market-specific needs.
   2. Execute event calendar, marketing playbooks, tools, and templates to support local teams in executing campaigns effectively.
2. Collaboration and Alignment:
   
   1. Work closely with sales and operations leaders to ensure delivery insights are integrated into marketing strategies.
3. Campaign Management:
   
   1. Plan and execute field marketing campaigns to drive lead generation and brand awareness, including events, sponsorships, and community engagement activities.
   2. Create invitations, RSVP monitoring, and communication channels with local teams to support and execute events.
   3. Monitor campaign performance and optimize strategies based on data and feedback.
4. Team Enablement:
   
   1. Serve as a resource and advisor for local marketing efforts.
5. Analytics and Reporting:
   
   1. Monitor KPIs to measure the success of field marketing initiatives.
   2. Create reports to analyze data to evaluate program effectiveness and identify opportunities for improvement.
6. Budget Management:
   
   1. Track Field Marketing budget, ensuring cost-effective allocation of resources.
   2. Work with local management for vendor outreach to gain sponsorship dollars to offset event costs.
   3. Report on spending and ROI for marketing activities.

Qualifications Qualifications:

• Experience: 2-3 years of experience in field marketing, regional marketing, or a related role, preferably within service-oriented industries.
• Skills:
  • Strong organizational and project management skills with an ability to manage multiple initiatives simultaneously.
  • Excellent collaboration and communication skills to work effectively across sales, operations, and marketing teams.
  • Data-driven mindset with experience in tracking and optimizing campaign performance.
  • Knowledge of marketing tools, CRM platforms, and digital marketing strategies. HubSpot knowledge preferred.
• Work Style:
  • Self-starter with the ability to thrive in a fast-paced, dynamic environment.
  • Adaptable to different markets and customer demographics.
  • Strategic thinker who can balance high-level planning with hands-on execution.

Why Join RealManage?

At RealManage, you'll be part of a team that values innovation, collaboration, and professional growth. This is an opportunity to make a significant impact by building a program that will shape the company's marketing approach across diverse markets and help drive our mission to deliver best-in-class HOA management services.

Pay and Benefits:

$80,000 to $90,000 per year, depending on education and experience.

Benefits include:

· Medical Insurance

· Dental Insurance

· Vision Insurance

· Life and Disability Insurance

· HSA (Required High Deductible Medical Plan to be eligible)

· FSA

· Education Reimbursement

· 401K matching

· Employee Assistance Program (EAP)

· 11 paid Holidays

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