Paid Marketing Specialist
14 hours ago
Essential skills, experience, and qualifications required to apply:
- Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.- 3+ years of proven experience in social media advertising with a strong portfolio of ROI-focused campaign successes, prefereably in the fashion or retail industry.- Proficiency in social media analytics and campaign management tools, such as Facebook Ads Manager, Google Analytics, and other tracking software.- Strong analytical skills and experience interpreting data to guide decision-making and drive results.- Proven experience in A/B testing, audience targeting, and content optimization to maximize ad effectiveness and ROI.- Highly organized, detail-oriented, and able to manage multiple projects efficiently.
Nice-to-have (but not required) skills, experience, and qualifications:- Familiarity with digital marketing tools and strategies, including email marketing platforms, SEO, and social media.- Strong written and verbal communication skills in both English and Mandarin. - Ability to work collaboratively with cross-functional teams and contribute to a positive work environment.- Proficiency in Mandarin is a plus
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