MANAGER - LOYALTY LIFECYCLE ENABLEMENT & EXECUTION

3 weeks ago

Davie, United States Seminole Hard Rock Support Services Full time
Job DescriptionJob Description

Overview

The Manager of Loyalty Lifecycle Enablement and Execution will play a pivotal role in shaping the future for Unity member lifecycle marketing programs to drive loyalty revenue contribution across global lines of business in an omnichannel approach. This role will leverage customer databases and insights to track/measure/optimize towards an increase in enrollments, share of wallet, and retention rate KPI’s and associated targets among Unity members. Responsibilities include campaign development and execution across multiple channels and working with senior leadership to refine the overall loyalty marketing strategy.

The ideal candidate for this role will be a seasoned marketing professional with a proven track record in loyalty program marketing, lifecycle management, and a deep understanding of driving increased customer share of wallet across multiple lines of business. We are seeking a Salesforce Marketing Cloud guru type background.


Responsibilities

Essential duties include, but are not limited to:

  • Loyalty Program Strategy
    • Work closely with senior leadership to develop and refine the overall loyalty marketing and lifecycle management strategy for the Unity program.
    • Collaborate with loyalty operation teams to align marketing initiatives with program operations and objectives.
  • Cross-Functional Collaboration
    • Foster strong collaboration with operations, property marketing teams, and line of business ownership teams to ensure seamless integration of Unity campaigns across multiple channels.
    • Develop and maintain effective working relationships with key stakeholders.
  • Campaign Development and Execution
    • Oversee the execution of Unity marketing campaigns to promote the loyalty program, focusing on increasing share of wallet across diverse product lines.
    • Utilize data-driven insights to tailor campaigns to different customer segments and optimize results.
  • Lifecycle Management
    • Develop and implement lifecycle management strategies to nurture and retain customers throughout their journey.
    • Create targeted campaigns for different stages of the customer lifecycle to maximize customer value.
  • Data Analysis and Optimization
    • Leverage data analytics tools to gather insights into customer behavior, preferences, and transaction history.
    • Analyze campaign performance metrics and make strategic optimizations to drive increased share of wallet.
  • Leadership and Mentorship
    • Foster a culture of continuous improvement, innovation, and collaboration with the team.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
  • Proven experience (8+ years) in loyalty marketing and lifecycle management
  • Strong understanding of loyalty program dynamics, customer segmentation, and multi-channel marketing.
  • Exceptional analytical skills with the ability to interpret complex data and derive actionable insights.
  • Experience in hospitality, entertainment, or retail industries a plus
  • Demonstrated leadership and team management experience.
  • Excellent communication and interpersonal skills.

Work Environment:

  • Duties and responsibilities are typically performed in a professional office setting, but there may be times where you will need to be in operating areas. In these areas, you may be exposed to environmental factors including, but not limited to, second hand smoke and excessive noise.
  • While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell. The employee must frequently lift and/or move up to 50 pounds. Specific vision abilities required by this job include close, distance, color, and peripheral vision, depth perception and ability to adjust focus.

Disclaimer
While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

#IndeedSHRS

#LI-Remote

#zipcorporate

  • DIRECTOR, LOYALTY

    2 months ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewHRX is designed to drive Hard Rock’s evolution into a fully integrated, omni-channel ecosystem. By seamlessly bridging physical and digital experiences, HRX will add value to all Hard Rock divisions, becoming the digital gateway at every customer touchpointThe Director of Loyalty will develop, implement, and optimize...

  • Experience Director Product Management

    2 weeks ago

    Davie, Florida, United States Seminole Hard Rock Support Services Full time

    Role OverviewAt Seminole Hard Rock Support Services, we strive to deliver unparalleled customer experiences that leave a lasting impression. As an Experience Director Product Management, you will be responsible for spearheading the development and execution of our engagement strategy within the HRX mobile app.We are seeking an exceptional professional who...

  • ACCOUNTING MANAGER

    1 month ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewWhat We Offer:Paid WeeklyCompetitive Health PlansTraining and DevelopmentTuition ReimbursementTeam Member DiscountsMuch More!ResponsibilitiesESSENTIAL FUNCTIONSReviews and posts complex Journal entries to General Ledger as needed. Reviews balance sheet reconciliations to include International inter-company accounts with...

  • DIRECTOR, PRODUCT MANAGEMENT

    2 months ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewHRX is designed to drive Hard Rock’s evolution into a fully integrated, omni-channel ecosystem. By seamlessly bridging physical and digital experiences, HRX will add value to all Hard Rock divisions, becoming the digital gateway at every customer touchpoint.At Hard Rock, we believe every experience should be...

  • Executive Finance Manager

    2 weeks ago

    Davie, Florida, United States Envision Staffing Solutions Full time

    Chief Financial Officer Job DescriptionThis is an exceptional opportunity for a seasoned financial leader to join our executive team and drive financial excellence. As a Chief Financial Officer, you will be responsible for leading financial planning, analysis, and strategy while managing day-to-day accounting operations.You will oversee all financial...

  • DIRECTOR, PRODUCT MANAGEMENT

    2 months ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewHRX is designed to drive Hard Rock’s evolution into a fully integrated, omni-channel ecosystem. By seamlessly bridging physical and digital experiences, HRX will add value to all Hard Rock divisions, becoming the digital gateway at every customer touchpoint.At Hard Rock, we create unforgettable experiences. As Director...

  • EXECUTIVE ASSISTANT

    24 hours ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Overview The Executive Administrative Assistant is responsible for coordinating office activities including scheduling appointments, delegating work, providing information to callers, taking notes, and otherwise relieving the Department Heads of clerical administrative and business related details. ResponsibilitiesEssential Job Functions: Screen telephone...

  • SUPERVISOR - PLAYER DEVELOPMENT

    4 weeks ago

    Davie, United States Seminole Gaming Full time

    Job DescriptionJob DescriptionOverviewThe Player Development Supervisor plays an important role in supporting the Player Development executive team in all aspects of meeting goals and objectives. ResponsibilitiesEssential Duties & Responsibilities: Assists the Casino Marketing Manager in the Host Coding process for Casino Marketing Oversees a PD Coordinator...

  • IT SECURITY ARCHITECT

    2 months ago

    Davie, United States HardRock Seminole Full time

    Job DescriptionJob DescriptionOverviewThe Security Architect is a hands-on team player who provides technical security guidance and leadership with the design, installation, operation, service and maintenance of a variety of information systems. This individual understands IT Enterprise Architecture and works with the business, IT, and enterprise architects...

  • Executive Administrative Support Professional

    3 weeks ago

    Davie, Florida, United States PrideStaff Full time

    PrideStaff, on behalf of a client in Davie, is seeking an experienced and proactive Executive Administrative Support Professional to join their growing team. The ideal candidate possesses excellent verbal and written communication skills, with proven experience in this role, including supporting company presidents.Efficiently manage the President's calendar...

  • Executive Search Professional

    2 weeks ago

    Davie, Florida, United States Pridestaff - Plantation, FL Full time

    Recruitment Expert Sought:Pridestaff in Plantation, FL is looking for an Executive Search Professional to lead the recruitment efforts for various positions across the organization.About the Job:This is a full-time role requiring 100% on-site work at our Fort Lauderdale office. The ideal candidate will have a strong background in executive search, excellent...

  • Executive Search Consultant

    2 weeks ago

    Davie, Florida, United States Pridestaff - Plantation, FL Full time

    Responsibilities and Expectations:As a Corporate Recruiter at Pridestaff - Plantation, FL, you will be responsible for developing and implementing effective recruiting strategies to attract qualified candidates. You will source, screen, and recruit top talent for executive-level, clerical, and light industrial positions. You will also conduct initial...

  • Marketing Operations Project Manager

    2 weeks ago

    Davie, United States Seminole Gaming Full time

    The Marketing Operations Project Manager will allow operation teams to complete tasks faster, more accurately and will free up their team members to focus on more complex tasks. This efficiency allows marketing teams to hit their targets and set more ambitious goals in the future.Responsibilities Define, document, assess, and scrutinize the business...

  • Marketing Operations Project Manager

    2 weeks ago

    Davie, United States Seminole Gaming Full time

    The Marketing Operations Project Manager will allow operation teams to complete tasks faster, more accurately and will free up their team members to focus on more complex tasks. This efficiency allows marketing teams to hit their targets and set more ambitious goals in the future.Responsibilities Define, document, assess, and scrutinize the business...

  • PROJECT MANAGER

    2 weeks ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewThe Marketing Operations Project Manager will allow operation teams to complete tasks faster, more accurately and will free up their team members to focus on more complex tasks. This efficiency allows marketing teams to hit their targets and set more ambitious goals in the future.ResponsibilitiesDefine, document, assess,...

  • Fire Alarm and Security Account Executive

    3 months ago

    Davie, United States MariTech Systems Full time $20 - $75

    Seeking Fire Alarm Systems Account Executive for our fire alarm & security business. The Account Executive’s focus will be on new opportunities via Cold Calling B2B properties, General Contractor affiliates, and Electrical contractors in the South Florida market, managing and growing the business through new construction, renovations within the assigned...

  • PROJECT MANAGER

    2 weeks ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job Locations US-FL-DavieOverviewThe Marketing Operations Project Manager will allow operation teams to complete tasks faster, more accurately and will free up their team members to focus on more complex tasks. This efficiency allows marketing teams to hit their targets and set more ambitious goals in the future.Responsibilities Define, document, assess, and...

  • PROJECT MANAGER

    2 weeks ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job Locations US-FL-DavieOverviewThe Marketing Operations Project Manager will allow operation teams to complete tasks faster, more accurately and will free up their team members to focus on more complex tasks. This efficiency allows marketing teams to hit their targets and set more ambitious goals in the future.Responsibilities Define, document, assess, and...

  • PRODUCT OWNER

    2 days ago

    Davie, United States Seminole Hard Rock Support Services Full time

    Job DescriptionJob DescriptionOverviewThe Omnichannel Product Test & Learn, Optimization and Personalization manager will be responsible for the execution, design, and analysis end to end lifecycle of A/B testing, multivariate testing, and personalization efforts for web and app platforms and traffic channel sources. Leading initiatives to boost user...

  • Executive Office Coordinator

    1 week ago

    Davie, Florida, United States PrideStaff Full time

    PrideStaff is looking for a talented and organized Executive Office Coordinator to support the company president in Davie. This role involves providing administrative support, handling correspondence, and ensuring the smooth operation of the office.Key Responsibilities:Coordinating meetings and appointmentsPreparing and sending correspondence, including...