Marketing Automation Manager

1 week ago

Cleveland, United States Robert Half Full time
Job DescriptionJob Description

Marketing Communications Project Manager

Key Responsibilities:

Email Marketing:

  • Lead and enhance email campaigns to drive B2B acquisition, engagement, and retention.
  • Collaborate with stakeholders and agencies to develop campaigns, aligning with business objectives.
  • Manage email content strategies and maintain communication roadmaps.
  • Stay updated on CRM/marketing automation trends to optimize workflows and campaign performance.
  • Oversee IT projects for data/process automation in CRM.

Campaign Management:

  • Serve as the expert on the marketing automation platform, managing end-to-end email campaigns.
  • Optimize workflows, segment audiences, and ensure email content meets objectives.
  • Manage email QA, list hygiene, and ensure legal compliance.
  • Deploy and report on campaigns, utilizing A/B testing for insights.

Website & Social Media Content:

  • Manage content for assigned areas, collaborating with teams for website and social media posts.
  • Monitor and report on social media performance.

Loyalty & Incentive Programs:

  • Oversee program launches, enhancements, and day-to-day operations.
  • Collaborate with Sales for training on platform processes.
  • Manage vendor relationships and process related invoices.

Skills:

  • Proficiency in CRM, marketing automation, email campaign management, and stakeholder collaboration.


Position Requirements

·      Bachelor’s degree is required in Marketing, Communications, Digital Marketing, or related field.

·      5 years’ experience in Marketing or a related field.

·      2-3 years of experience in email marketing/ digital marketing with knowledge of best practices and email laws / regulations.

·      Hands on experience with marketing automation tools (Pardot, Hub Spot, Marketo, Eloqua) and email testing tools (Email on Acid, Litmus).

·      Solid project management skills with the ability to multitask and manage projects in a cross-functional environment.

·      Analytical mindset with the ability to interpret data and draw actionable insights.

·      Exceptional attention to detail.

·      Proficiency in Microsoft Office (Outlook, Excel, PowerPoint, Word) products.

·      Experience with project management / road mapping software is a plus.

·      Basic HTML experience is a plus.

  • Digital Marketing Manager

    4 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    {"title": "Digital Marketing Manager", "content": "Job SummaryDestination Cleveland is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation...

  • Digital Marketing Manager

    2 weeks ago

    Cleveland, Ohio, United States American Advertising Federation Full time

    Job Title: Digital Marketing ManagerDestination Cleveland is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.Key...

  • Agency Marketing/Communications Manager

    3 weeks ago

    Cleveland, United States Robert Half Full time

    Job DescriptionJob DescriptionWe are looking to bring on board an Agency Marketing/Communications Manager to our client's team headquartered in Cleveland, OH. In this role, you will be pivotal in creating marketing strategic plans, building online lead generation programs, and developing digital marketing campaigns. This role is particularly suited for...

  • Digital Marketing Manager

    3 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job Title: Manager of Web AdministrationDestination Cleveland is seeking a highly skilled Manager of Web Administration to join our team. As a key member of our digital marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.Key...

  • Digital Marketing Manager

    2 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job Title: Manager of Web AdministrationDestination Cleveland is seeking a highly skilled and experienced Manager of Web Administration to join our team. As a key member of our digital marketing team, you will be responsible for managing and maintaining our website, ensuring it is up-to-date, secure, and optimized for user experience.Key...

  • Digital Marketing Manager

    4 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job SummaryWe are seeking a highly skilled Digital Marketing Manager to join our team at Destination Cleveland. As a key member of our marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.Key ResponsibilitiesAssist teams with...

  • Digital Marketing Manager

    3 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job Title: Manager of Web AdministrationDestination Cleveland is seeking a highly skilled Manager of Web Administration to join our team. As a key member of our digital marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.Key...

  • Marketing Associate

    4 weeks ago

    Cleveland, Ohio, United States The MetroHealth System Full time

    Job SummaryWe are seeking a highly skilled Marketing Associate to join our team at The MetroHealth System. The successful candidate will be responsible for developing and executing targeted marketing and communication strategies for assigned service lines and clinical focus areas.Key ResponsibilitiesDevelop and execute targeted marketing and communication...

  • Marketing Assistant

    3 weeks ago

    Cleveland, United States Make & Model Marketing Full time

    Job DescriptionJob DescriptionMake & Model Marketing is looking for a Marketing Assistant to join our team. This position involves providing valuable assistance to the company Co-Founders and Account Manager by performing a variety of digital marketing-related tasks. The ideal candidate would have a great attention to detail, be enthusiastic about digital...

  • Digital Marketing Manager

    2 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job Title: Manager of Web AdministrationDestination Cleveland is seeking a highly skilled and experienced Manager of Web Administration to join our team. As a key member of our digital marketing team, you will be responsible for managing and maintaining our website, ensuring it is up-to-date, secure, and optimized for user experience.Key...

  • Digital Marketing Manager

    2 weeks ago

    Cleveland, Ohio, United States Destination Cleveland Full time

    Job Title: Manager of Web AdministrationDestination Cleveland is a dynamic organization driving economic impact and community vitality through memorable leisure and business travel experiences. Our team is comprised of passionate Clevelanders who strive to market the city as a premier destination. We possess an unwavering love for Cleveland and continuously...

  • Automation and Case Management Professional

    1 week ago

    Cleveland, Ohio, United States Ohio Northern Bankruptcy Court Full time

    Job Details for Case Management and Automation Support SpecialistAbout the RoleWe are seeking a highly skilled Case Management and Automation Support Specialist to join our team at the Ohio Northern Bankruptcy Court. As a key member of our staff, you will be responsible for providing exceptional support in the areas of case management and automation.Key...

  • Digital Marketing Coordinator

    1 week ago

    Cleveland, Ohio, United States Make & Model Marketing Full time

    Job DescriptionWe are seeking a highly detail-oriented and enthusiastic Marketing Assistant to join our team at Make & Model Marketing. As a Marketing Assistant, you will play a vital role in supporting our Co-Founders and Account Manager by performing various digital marketing-related tasks.Key Responsibilities:Assist in creating monthly reports containing...

  • Sales Manager

    2 weeks ago

    Cleveland, Ohio, United States Columbus McKinnon Full time

    Job SummaryThe Sales Manager - End Markets will be responsible for driving sales growth through direct selling to select OEM's and Integrators. This role will be the bridge between the customer and Dorner, responsible for introducing, training, and selecting solutions to exceed customer expectations.Key ResponsibilitiesGrows sales at select OEM's and...

  • Case Management and Automation Support Specialist

    3 weeks ago

    Cleveland, Ohio, United States Ohio Northern Bankruptcy Court Full time

    Job Details for Case Management and Automation Support SpecialistAbout the RoleWe are seeking a highly skilled Case Management and Automation Support Specialist to join our team at the Ohio Northern Bankruptcy Court. As a key member of our support team, you will be responsible for providing expert support in case management and automation, ensuring the...

  • Automated Logistics Coordinator

    4 weeks ago

    Cleveland, Ohio, United States Army National Guard Full time

    Job SummaryAs an Automated Logistical Specialist in the Army National Guard, you will play a critical role in ensuring the smooth operation of supply chain management. Your primary responsibility will be to supervise and perform specific functions in order to maintain equipment records and parts. This includes establishing and maintaining records,...

  • Automated Logistics Coordinator

    4 weeks ago

    Cleveland, Ohio, United States Army National Guard Full time

    Job SummaryAs an Automated Logistical Specialist in the Army National Guard, you will play a critical role in ensuring the smooth operation of supply chain management. Your primary responsibility will be to supervise and perform specific functions in order to maintain equipment records and parts. This includes establishing and maintaining records,...

  • Automated Logistics Coordinator

    4 weeks ago

    Cleveland, Ohio, United States Army National Guard Full time

    Job SummaryAs an Automated Logistical Specialist in the Army National Guard, you will play a critical role in ensuring the smooth operation of supply chain management. Your primary responsibility will be to supervise and perform specific functions in order to maintain equipment records and parts. This includes establishing and maintaining records,...

  • Automated Logistics Coordinator

    4 weeks ago

    Cleveland, Ohio, United States Army National Guard Full time

    Job SummaryAs an Automated Logistical Specialist in the Army National Guard, you will play a critical role in ensuring the smooth operation of supply chain management. Your primary responsibility will be to supervise and perform specific functions in order to maintain equipment records and parts. This includes establishing and maintaining records,...

  • Automated Logistics Coordinator

    4 weeks ago

    Cleveland, Ohio, United States Army National Guard Full time

    Job SummaryAs an Automated Logistical Specialist in the Army National Guard, you will play a critical role in ensuring the smooth operation of supply chain management. Your primary responsibility will be to supervise and perform specific functions in order to maintain equipment records and parts. This includes establishing and maintaining records,...