Marketing Program Manager
4 weeks ago
Job Title: Marketing Program Manager
Job Summary:
We are seeking a highly skilled Marketing Program Manager to join our team at Northwell Health. The successful candidate will be responsible for planning and implementing marketing programs, tracking results, and developing reports.
Key Responsibilities:
- Participate in market campaign planning and implementation for the organization's clinical services, hospitals, and facilities.
- Track results of marketing campaigns and develop reports.
- Recommend, implement, and adhere to approved operating goals, objectives, and budget.
- Develop and produce communication materials.
- Manage media plan development and execution.
- Organize and implement marketing programs using direct marketing, mass media, and online marketing.
- Manage day-to-day relationships with outside vendors, including ad agencies, printers, mail houses, etc.
- Direct vendors in development of creative and media strategies and execution.
- Assist in the development of market research and data management tools.
Requirements:
- Bachelor's Degree required, or equivalent combination of education and related experience.
- 1-3 years of relevant experience, required.
Preferred Qualifications:
- Marketing Agency experience preferred.
- Campaign experience preferred.
Equal Employment Opportunity:
Northwell Health is an equal employment opportunity employer and welcomes applications from diverse candidates.
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