Digital Content Creator and Social Media Strategist
3 days ago
Magic Spoon, a leading brand in the healthy eating space, is seeking an experienced Digital Content Creator and Social Media Strategist to join our growing team. Based in Tribeca, NYC, this role will focus on creating engaging content to drive significant growth and engagement across social channels, particularly TikTok and Instagram.
The ideal candidate will have 2-5 years of experience in content creation and social media management, with a proven track record of growing personal or brand accounts on TikTok and Instagram. A strong understanding of video editing platforms, social media trends, and metrics monitoring tools is essential. The successful candidate will be comfortable with being on camera and will have excellent copywriting skills.
Responsibilities- Create high-quality, short-form video content for organic and paid media that aligns with business goals and brand growth.
- Develop and execute weekly content calendars, including brainstorming, editing, caption writing, and post scheduling.
- Grow Magic Spoon's audience size on TikTok while achieving best-in-class industry engagement.
- Manage the company's social community, identifying opportunities with creators, partnerships, and collaborations.
- Build a monthly reporting structure to share key learnings with internal stakeholders.
- 2-5 years of experience in content creation and social media management.
- Proven track record of growing personal or brand accounts on TikTok and Instagram.
- Strong understanding of video editing platforms, social media trends, and metrics monitoring tools.
- Excellent copywriting skills and ability to be on camera.
- A love of fitness, healthy eating, and knowledge about key creators and brands in the better-for-you space.
This full-time, hybrid role (Tuesday, Wednesday, Thursday in office) offers a competitive salary of $80,000 - $100,000 per year, depending on experience, plus benefits.
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