Digital Marketing Strategist

2 months ago


Charlotte, North Carolina, United States Mediabistro Full time
About the Role

We are seeking a highly skilled Marketing Orchestration Lead to join our team at Mediabistro. As a key member of our marketing team, you will be responsible for developing and executing programs that drive client acquisition, retention, and growth.

Key Responsibilities
  • Develop and execute digital marketing strategies to increase product adoption and utilization.
  • Partner with cross-functional teams to support product-specific programs and achieve business objectives.
  • Stay up-to-date on industry trends and emerging technologies to ensure Mediabistro remains competitive.
  • Analyze performance data to refine digital marketing programs and improve client experiences.
  • Collaborate with technical and management teams to create innovative client experiences.
Requirements
  • Bachelor's degree in Marketing, Communications, or related field.
  • Five years of related experience or equivalent combination of education and experience.
  • In-depth knowledge of marketing principles, practices, and methodologies.
  • Experience managing projects and working as an individual contributor.
  • Ability to interpret and explain complex information to various audiences.
Preferred Qualifications
  • Master's degree or MBA and previous experience in the marketing industry.
  • Experience developing digital marketing programs that drive traffic and conversions.
  • Demonstrated ability to apply agile marketing methodologies and processes.
  • Working knowledge of American Disabilities Act (ADA) compliance requirements.
About Mediabistro

Mediabistro is a leading online community and job board for creative professionals. We are committed to providing a diverse and inclusive work environment that values innovation and collaboration.



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