Digital Marketing Manager

23 hours ago


Pittsburgh, Pennsylvania, United States Innovation Works, Inc. Full time
Job Title: Digital Marketing Manager

We are seeking a highly skilled Digital Marketing Manager to join our team at Innovation Works, Inc. The successful candidate will be responsible for developing and implementing effective digital marketing strategies to drive business growth and engagement.

Key Responsibilities:
  • Plan and execute digital marketing campaigns across multiple channels, including social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.
  • Develop and maintain a deep understanding of our target audience and create content that resonates with them.
  • Monitor and analyze campaign performance, making data-driven decisions to optimize and improve results.
  • Collaborate with cross-functional teams to ensure alignment and consistency across all marketing efforts.
  • Stay up-to-date with the latest digital marketing trends and best practices, applying this knowledge to drive innovation and improvement.
Requirements:
  • Proven experience in digital marketing, with a strong understanding of SEO, PPC, and social media marketing.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Strong communication and project management skills, with the ability to work effectively with cross-functional teams.
  • Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines.
  • Bachelor's degree in Marketing or a related field.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.



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