Media Campaign Strategist

2 weeks ago

New York, New York, United States Greater Than One Full time
Media Supervisor Job Description

At Greater Than One, we're seeking a talented Media Supervisor to drive our media campaigns and lead a dynamic team to success. As a Media Supervisor, you'll be responsible for crafting and steering media plans, managing and inspiring talented staff, and working hand-in-hand with cross-departmental teams to bring visionary campaigns to life.

Key Responsibilities:
  • Create online media advertising strategies for clients that demonstrate critical thinking and sound rationale.
  • Act as key point of contact for day-to-day clients.
  • Manage a team to ensure excellent media management, quality assurance, campaign analysis, and performance.
  • Lead internal training of junior-level team members.
  • Transform campaign metrics and market research into actionable customer insights, observations, and implications.
  • Accountable for on-time, on-budget campaigns, and quality assurance of all ad placements.
  • Develop positive working relationships within the department, the company, and the publisher community.
  • Proactively identify/resolve/escalate issues to appropriate staff.
  • Deliver POVs that demonstrate strong industry knowledge and thought leadership.
  • Proactively seek to enhance agency processes.
  • Lead internal meetings with media team to communicate and manage priorities.
  • Perform landscape/target and competitive analyses using online measurement tools.
  • Create and maintain media documents: flowcharts, timelines, RFPs, POVs, plan agreements/contracts, and correspondence from within and outside the agency.
  • Provide timely feedback and performance evaluation to senior media planners, media planners, and assistant media planners.
  • Assist in the hiring of new media employees.
Requirements:
  • Minimum of three years media experience required, strong digital experience preferred.
  • Experience drafting and issuing RFPs and negotiating with publisher partners.
  • In-depth understanding of media research tools, including Media Ocean, DoubleClick DFA, comScore, Kantar, Google Analytics, and/or Omniture.
  • Pharmaceutical industry or health and wellness experience desired, not required.
About Us:

Founded in 2000 and included in the "Top 100 Agencies" by Medical Marketing & Media, Greater Than One is an advanced media marketing and technology agency built for how customers experience health and wellness today. Through strategic media buys, inspirational content, and innovative technology, Greater Than One creates data-driven experiences that activate, delivering performance-proven outcomes. The agency is privately held and employee-owned, which gives us a unique advantage: our clients' success is our sole focus.

We seek proactive, independent-minded individuals who thrive on innovation and the desire to exceed client expectations. $95,000.00 - $105,000.00 Annually

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