Senior Marketing Manager

4 weeks ago


Needham, Alabama, United States SharkNinja Full time

Job Summary

We are seeking a highly skilled Senior Marketing Manager to lead our Robot Category team and drive profitable and sustainable growth for the business.

Key Responsibilities

  • Develop and manage global marketing/commercialization strategies for the Robots category.
  • Lead cross-functional teams to drive profitable and sustainable growth for the business.
  • Contribute effectively to the development of product roadmap and assortment strategy.
  • Help shape the marketing plan development and ensure excellence of execution in market.
  • Manage the Robot Category Portfolio, from introduction to end-of-life of the product.
  • Develop category/brand positioning strategies, portfolio architecture, product concepts, and pricing strategies.
  • Act as subject matter expert on assigned portfolio and customers to drive optimum marketing results.
  • Partner with internal stakeholders to report on performance, insights, and optimizations on a periodic basis.
  • Evaluate the effectiveness and efficiency of current marketing strategies and tactics.

Requirements

  • Keen leadership skills with ability to take ownership and manage projects to completion.
  • Bachelor's degree in marketing or equivalent (MBA preferred).
  • ~5-8 years of Marketing experience depending on degree and type of work experience.
  • ~ Minimum 5 year of prior Marketing, and/or Category Management experience within consumer-packaged goods.
  • ~ Advanced PowerPoint and Excel skills.
  • ~ Creative thinking and problem-solving skills.
  • ~ Experience with financial analysis to make marketing recommendations.
  • ~ Experience leveraging consumer insights to develop effective marketing programs and campaigns.

About SharkNinja

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. We aim to have equity be a key component of the SharkNinja DNA.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law.



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