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Senior Fuel Loyalty Program Manager

2 months ago

Irving, Texas, United States 7-Eleven Full time
About This Opportunity

We are seeking a highly skilled and experienced professional to join our Fuel Pricing Team as a Senior Fuel Loyalty Analyst. This role offers a unique opportunity to develop exciting new capabilities within a large organization and drive the success of our fuel loyalty programs.

Key Responsibilities:

  • Collaborate with cross-functional teams to develop and implement loyalty programs, promotions, and campaigns that drive customer engagement and business outcomes.
  • Manage day-to-day contacts with internal and external partners, coordinating efforts across geographies to ensure best-in-class loyalty promotions and customer experiences.
  • Oversee and refine the loyalty offer management process, developing efficient methods and tools to handle promotions.
  • Support the setup and execution of loyalty promotions, including personalized offers, ensuring compliance with all relevant policies and regulations.
  • Develop strategy and communication for our fuel loyalty program to optimize promotion offerings and overall customer communication.
  • Utilize data and business intelligence to discover actionable insights that guide strategic decisions and improve loyalty program performance.
  • Champion best practices in evaluating media campaigns and marketing activities, collaborating with our data science team to use advanced analytical methods.

Requirements:

  • 5+ years of experience in marketing, marketing analytics, or loyalty program management, with a track record of leveraging data insights to make actionable recommendations for enterprise loyalty programs.
  • Advanced degree in Marketing or an analytical discipline such as Finance, Mathematics, Statistics, Engineering, or related field.
  • Strong analytical and problem-solving skills, able to translate complex data into actionable business strategies.
  • Excellent communication skills in English, both verbal and written, capable of presenting complex concepts to non-technical audiences.
  • Proven ability to work collaboratively with stakeholders at various levels and across different geographies, managing projects to successful completion.

Personal Qualities:

  • Analytical, creative, and pragmatic thinker with a strong sense of curiosity and comfort in ambiguous situations.
  • Collaborative problem solver focused on continuous improvement.
  • Commercially minded, constantly seeking opportunities to strengthen the business.
  • Ability to navigate complex organizations and take initiative in driving projects to completion.
  • Comfortable with emerging technologies, eager to learn and adapt to meet business needs.