Strategic Marketing Insights Professional
3 weeks ago
A. Rifkin Co., the nation's leading provider of security bags, seeks a skilled marketing analyst to gather and analyze market data to identify new opportunities and effective strategies.
About Us:
We are a leading provider of security bags with a strong presence in the market.
Key Responsibilities:
- Analyze market trends and competitors' strategies to identify potential new markets and sales opportunities.
- Compile and analyze data on market trends and competitor activity.
- Develop lead lists for Regional Sales Managers and identify worthwhile tradeshows and conferences.
- Manage external agencies assigned to website management, SEO, and digital marketing efforts.
- Identify potential new distributors within desired segments.
- Stay up-to-date with current marketing trends and best practices.
Requirements:
- Bachelor's degree in Marketing or related field required.
- Minimum 2 years related work experience required.
- Experience with data analysis tools (e.g., Excel, Google Analytics, SQL) and digital marketing channels (SEO, PPC, social media).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo).
Salary & Benefits:
This is a competitive position offering a salary range of $60,000 - $80,000 per year, along with a comprehensive benefits package including medical, dental, vision, life and disability insurance, a 401(k) plan with company contributions, and more.
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