Digital Marketing Growth Strategist

3 weeks ago


Pittsburgh, Pennsylvania, United States Direct Online Marketing Full time
About the Role

We are seeking an exceptional Digital Marketing Growth Strategist to join our team at Direct Online Marketing, a leading digital marketing agency in Pittsburgh.

As a key member of our team, you will play a critical role in driving business growth through effective digital marketing strategies. Your primary focus will be on developing and implementing data-driven plans to increase brand awareness, drive qualified leads, and ultimately support sales efforts.

Responsibilities
  • Maintain accurate agency marketing reporting and KPIs to track progress and optimize strategies
  • Design and analyze experiments to test new approaches and improve existing ones
  • Develop tailored cadences to nurture marketing-qualified leads through the sales funnel
  • Create engaging content to support marketing efforts
  • Coordinate events, including trade shows, conferences, and self-hosted events
  • Manage projects to ensure timely delivery and alignment with sales goals
Requirements
  • 5+ years of marketing experience in a B2B services environment with a focus on driving leads and measuring success
  • Digital marketing expertise with a strong understanding of advertising execution, coordination, and management
  • Strong analytics knowledge and ability to create actionable insights from data
  • Creative problem-solving skills and excellent written and verbal communication
  • Top-notch organization skills and ability to work effectively in a fast-paced environment
What We Offer
  • A competitive salary of $85,000 per year
  • A benefits package that includes health, dental, vision, and short-term disability insurance; 401(k) with company match; and annual profit sharing
  • An opportunity to work with a talented team and contribute to the growth of a successful digital marketing agency

Direct Online Marketing is an Equal Opportunity Employer (EOE).



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