Product Marketing Director
5 days ago
We're at the forefront of innovation, developing cutting-edge technologies to ensure regulatory compliance and combat online threats.
Achieving significant business growth over the past three years, we've been trusted by leading brands and regulators for over a decade. Our compliance-grade geolocation technology solutions are installed on over 400 million devices and analyze billions of transactions annually.
At the heart of our success is a deep commitment to problem-solving and revolutionizing how people use the internet with confidence.
The RoleWe're seeking a Senior Product Marketing Manager to drive growth across our expanding product portfolio, including our compliance-grade geolocation technology and anti-fraud solutions.
You'll collaborate closely with Product, Engineering, and Revenue teams to focus on customer-centric initiatives, building insights to align product strategies with market needs.
This role offers both strategic and hands-on opportunities, working with communications, enablement, and creative teams to deliver impactful campaigns.
Key Responsibilities- Engage with the Product team from product development to driving adoption, partnering on shaping roadmaps, monitoring performance, and providing recommendations on product strategy.
- Conduct research to understand industry trends, competitive landscape, customer needs, and product opportunities, developing insights that inform product strategy and marketing campaigns.
- Shape positioning and messaging that resonates with target buyers, with a sound understanding of competitive positioning.
- Create compelling sales enablement materials and collateral focused on the value our products add to customers.
- Collaborate with the enablement team to develop and deliver training and resources for sales and marketing teams, enhancing their ability to sell and promote our products effectively.
- Develop a variety of content types, including whitepapers, blog posts, case studies, and video scripts, to support marketing and sales objectives.
- Work closely with product management, sales, customer service, and other departments to ensure a cohesive and effective market strategy.
$116,000 - $159,000 per year. We offer a competitive salary package, benefits, and opportunities for career growth and development.
Why Choose UsWe're an award-winning company with a collaborative, fast-paced work environment. We value diversity, equity, and inclusion, and prioritize employee well-being and growth.
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