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Executive Launch Manager
2 months ago
We are seeking a seasoned Executive Launch Manager to spearhead the commercialization of our groundbreaking veterinary medicine product, LOY-002. As a key member of our team, you will be responsible for developing and executing a comprehensive go-to-market strategy that drives successful product launch and adoption.
Key Responsibilities- Develop and execute a multifaceted go-to-market plan, ensuring seamless integration of commercial manufacturing, distribution, supply chain, marketing, sales, field teams, and customer support.
- Lead a high-performing team of cross-functional experts, fostering a culture of collaboration and innovation.
- Establish a strong, scientifically rigorous brand presence among veterinarians, including the development of a field veterinary education team.
- Drive dog owner awareness, trust, and demand for our product through targeted marketing and sales initiatives.
- Collaborate closely with technical teams to inform risk-reward discussions and ensure the successful launch of LOY-002.
- Translate customer insights into actionable strategies to drive business growth and expansion.
- Develop a customer-centric approach that prioritizes pet owner engagement and satisfaction.
- Ensure all aspects of the customer experience, including product labeling, packaging, and design, meet the highest standards of excellence.
- Manage budgets for launch and commercialization activities, ensuring optimal resource allocation and ROI.
- Proven track record as an executive in launching new products, preferably with experience selling into expert audiences.
- Highly operational, with a bias for action and a willingness to roll up sleeves.
- Strong background in building consumer-oriented products and teams.
- Experience in building and leading teams, including executives and people leaders.
- Low ego and ability to collaborate productively with scientists and veterinarians.
- Clear, direct, and concise communication skills.
- Ability to work independently, with high reliability, and balance IC work with management.
- Passion for animals, especially dogs.
Loyal is a remote-first company that values expertise without ego and empowers our teams to succeed. We're passionate about making a meaningful impact and creating a better future for dogs and their owners.
Benefits- Full-coverage health insurance for you and your dependents.
- $1,000 home office equipment stipend.
- $250/month wellness budget for gym, cleaners, spa, food, etc.
- All 3-day weekends are turned into 4-day weekends.
- Unlimited vacation and paid holidays.
- Paw-ternity leave – adopt a dog and get a day off with your new family member.
- Annual company retreat at beautiful locations across the country.
- Competitive salary and company equity options grant for new hires.
