Marketing Manager

4 weeks ago

New York, New York, United States Amazon Full time
About the Role

The Amazon Digital Advertising team is seeking a highly skilled Marketing Manager to join our team. As a Marketing Manager, you will be responsible for designing, managing, and scaling effective and innovative display programs via the Amazon DSP.

Key Responsibilities
  • Work closely with internal businesses to develop a deep understanding of their marketing goals and identify solutions within our DSP that best support these goals.
  • Identify performance metrics relevant to each partner and manage ad programs towards expected performance.
  • Audit operational processes to identify ways to reduce operational costs.
  • Contribute to the development of Amazon Advertising solutions by identifying feature gaps and providing requirements and business cases to internal Ad Tech teams.
  • Develop and evangelize new program initiatives leveraging the evolving technical landscape.
  • Partner with technology teams to create and deliver against aggressive roadmaps.
  • Define success criteria, design structured tests, and dive deep into data analysis to identify opportunities.
  • Develop and manage campaigns across various technology platforms, inventory sources, and ad formats, leveraging both internal and external opportunities.
About the Team

The Amazon Digital Advertising team is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our portfolio ranges from sponsored, display, video, and custom ads to insights and reporting.

Basic Qualifications
  • 4+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
  • Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
  • Experience building and optimizing multiple, simultaneous marketing campaigns.
  • Experience managing or working within cross-functional marketing and creative teams.
Preferred Qualifications
  • Experience in multi-territory campaign management.
  • Experience in digital marketing and content production timelines and process.
  • Experience with brand strategy.
What We Offer

Amazon is committed to a diverse and inclusive workplace. We offer a competitive compensation package, including a base pay range of $70,900/year to $151,700/year, depending on the location. We also offer equity, sign-on payments, and other forms of compensation as part of a total compensation package.

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