Marketing and Sales Specialist

5 days ago

Abilene, Texas, United States Sinclair Broadcast Group Full time

We are seeking a highly organized and detail-oriented Marketing Associate to join our team at Sinclair Broadcast Group.

The ideal candidate will be a multitasker with a passion for assisting others and contributing to the team's success.

Key Responsibilities:

  • Work efficiently with the Marketing Consultants and Management team to support new and existing business growth.
  • Provide administrative support to the Marketing Consultants and Management team, as well as customer service to existing and new clients.
  • Collaborate with Marketing Consultants to fulfill advertising clients' RFP requests and manage ad scheduling.
  • Drive research efforts to support Marketing Consultants in selling integrated solutions to new and existing clients.
  • Develop client-specific advertising solutions and associated sales collateral based on client needs and market opportunity.
  • Process customer account orders and billing information with attention to detail.
  • Manage preempts and develop make good plans to accurately represent client delivery requirements.
  • Project manage creative process and campaign execution for TV and digital solutions.
  • Manage databases to run reports related to critical sales outcomes and present findings to Sales and Management teams.
  • Provide database maintenance to ensure clean CRM and ability to pull data quickly.
  • Serve as a trusted advisor by conducting business and industry analyses and reporting out to internal teams and external clients.
  • Drive business goals by notifying sales team of upsell and account expansion opportunities.

Key Attributes and Qualifications:

  • Bachelor's Degree preferred.
  • Passion and enthusiasm for playing a supporting role and contributing to team success.
  • Ability to communicate effectively with peers, supervisors, and colleagues.
  • Effectively negotiate and influence with or without authority.
  • High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences.
  • Strong evidence of listening skills, verbal communication, and professional writing style.
  • Engaged as a continuous learner with evidence of striving to be a high performer in role.
  • Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines.
  • Technologically savvy with ability to use multiple internet and software platforms to perform duties.
  • Understanding of digital reporting and analytic metrics.
  • Marketing or advertising experience a plus.
  • Microsoft Excel, Project PowerPoint, Word, and Outlook skills.

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