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Client Relationship Manager
2 months ago
Salary: Competitive
The Client Relationship Manager is a skilled marketing professional who thrives on establishing trust and rapport with clients while managing multiple brands. This position is pivotal in leading the client-agency relationship, focusing on client retention and expansion, which are crucial for the agency's overall success.
The Client Relationship Manager ensures that strategies and deliverables are in line with client objectives, adhere to brand standards, resonate with the target audience, and meet client expectations across various consumer touchpoints. They actively seek opportunities to enhance the effectiveness of our work for clients and promote new or expanded services.
Key Responsibilities
- Building trust and influence with clients and within the agency through exceptional consultation and high-value relationships.
- Gaining a deep understanding of clients' business goals, objectives, brand identity, products/services, target audience, industry landscape, and marketing aims, with the ability to communicate these effectively.
- Engaging with clients regarding marketing and development initiatives, demonstrating a solid technical understanding.
- Crafting clear, detailed, and actionable briefs that empower teams to deliver work that aligns with client goals.
- Directing strategies and deliverables that align with client objectives, including identifying the right resources for strategy development.
- Advising clients on budget considerations to support their marketing initiatives.
- Encouraging a culture that motivates the team to produce outstanding work for clients, serving as a communication bridge between internal teams and clients.
- Exploring innovative approaches to enhance the impact of our work for clients and promote new or expanded services to retain and grow accounts.
- Leading project teams to realize a clear vision on behalf of the client.
- Contributing to the sales process to secure new business opportunities.
- Utilizing client relationships to seek referrals, testimonials, and online reviews.
Qualifications
- 5+ years of experience in marketing, preferably within an agency setting.
- Bachelor's degree in marketing, communications, or a related field.
- Familiarity with inbound and outbound marketing strategies, as well as digital marketing channels, particularly SEO, SEM, content marketing, social media, email, and websites.
- Experience with tools such as Google Analytics, Email Service Providers, CRM/Marketing Automation Platforms, Google Merchant Center, and Google Tag Manager.
- A strong technical aptitude to engage confidently in discussions about marketing and development projects.
- Experience in customer journey mapping, funnel mapping, and persona development.
- Demonstrated analytical and problem-solving abilities.
- Capacity to analyze marketing data and provide actionable recommendations.
- Ability to manage multiple projects simultaneously while adhering to tight deadlines.
- Proficient in drafting clear, concise, and detailed briefs.
- Proven experience in working with diverse client personalities and communicating effectively and timely.
- A desire to engage both strategically and tactically in projects and campaigns.
- Excellent decision-making capabilities.
- Self-motivated and results-oriented.
Ideal Candidate Profile
- Strategic Thinker: Aligns marketing strategies with business objectives.
- Relationship Builder: Known for nurturing high-value client relationships.
- Digital Proficient: Comfortable managing technical projects across various platforms.
- Creative Problem Solver: Possesses the ability to ask insightful questions and think innovatively.
- Effective Communicator: Excels in setting clear expectations and using strong communication to achieve desired outcomes.
- Passionate Marketer: Enthusiastic about marketing and driven to meet expectations consistently.
- Top Performer: Recognized for outstanding performance in previous roles.
What We Offer
- A competitive benefits package, including group health, dental, and life insurance.
- Simple IRA with a 100% company match on the first 3%.
- Flexible vacation policy allowing self-management of time off.
- Flexible work schedule options, including half-day Fridays.
- Paid holidays, including a day off for your birthday.
- Annual wellness stipend.
- Paid time off during the holiday season.
- Remote work options available.
- Ongoing professional development opportunities.
- Engaging team retreats and company events.
- Paid parental leave.
- A modern office environment.
- Competitive salary with comprehensive benefits.
About LimeLight Marketing
LimeLight Marketing is a specialized marketing agency focused on e-commerce. Our team thrives in a dynamic, fast-paced environment where every individual contributes significantly. We prioritize quick decision-making, autonomy, and high standards for ourselves.
We are a close-knit team that values collaboration while having specialists who excel in their respective fields. As we grow, we seek talented individuals to join us on this journey.
At LimeLight, you will be an integral part of a strengths-based, performance-oriented culture, equipped with the necessary tools and support from your team and leadership to succeed.