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Lead Media Relations Strategist, Corporate Communications
2 months ago
At M Booth, we pride ourselves on being a culture-driven communications agency that draws in exceptional talent and esteemed brands to a vibrant workplace filled with courage, creativity, respect, and humanity.
Our commitment to our clients and their success is unwavering, whether it involves staying ahead in the digital and social landscape, refining our storytelling capabilities, or uncovering transformative insights that lead to impactful campaigns.
As a hybrid workforce, we believe that inspiration, relevance, and leadership stem from how we work together, not just where we work. We encourage all our team members to embody the spirit of "Be IRL" – a principle that stands for being Inspired Relevant Leaders. In today's world, our interactions and relationships are vital to our community and our achievements. They foster a culture that empowers us to accomplish great things and grow collectively. We invite you to explore our realm of creativity, ideation, and communication. Join us at M Booth.
We are a collaborative mid-sized agency currently seeking a Lead Media Relations Strategist to enhance our expanding Corporate team.
This position presents an excellent opportunity for a Lead Media Relations Strategist to guide account teams in earned media relations strategies aimed at elevating our financial services clientele.
The Lead Media Relations Strategist serves as the foundation of a successful earned account team, ensuring we remain strategic and informed about the latest trends in the financial services sector.
Our Corporate team is a hub of creativity, where we take pride in challenging and delighting our clients and ourselves on a daily basis.
You are an individual who thrives on continuous learning and will bring enthusiasm, passion, and an unquenchable intellectual curiosity to this role.
Location:
Hybrid (Located in the NYC HUB) 2 Days/Week
Key Responsibilities:
As the Lead Media Relations Strategist, you will lead critical aspects of the business, guiding account teams on media strategy while serving as the primary advisor for clients and the go-to expert for earned media.
Your responsibilities will include developing comprehensive media strategies, overseeing the creation of media lists and pitch materials, and cultivating valuable media relationships that yield client coverage.
This role may also involve participating as a key member in new business pitches and promoting projects to clients.
Within the broader team, you will be expected to share insights on earned media trends and best practices with the entire Corporate team.
Core Responsibilities:
- Ensure team deliverables and client communications related to earned media are met
- Establish performance standards and KPIs for client projects
- Supervise and guide account teams on media strategy and execution
- Act as a problem solver for the team and a confident, strategic voice for clients
- Drive significant media relations initiatives, approaching from a strategic perspective
- Maintain strong media connections within financial services and business sectors
- Serve as the strategic earned media representative in client calls and meetings
- Actively engage in new business activities
Qualifications:
- Bachelor's Degree
- 4-5 years of experience in-house or at an agency
- Experience managing a team of direct reports
- Expertise in fintech and/or financial services with a strong understanding of industry and business media
- Experience and interest in B2B and corporate storytelling
Benefits:
- A workplace that fosters courage, creativity, respect, and humanity
- Professional growth and development programs to advance your career
- Comprehensive healthcare and wellness plans for your family
- 401(k) Savings Plan and Flexible Spending Accounts
- Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
Additional Perks:
- Family Leave, Well-Being Programs, and Commuter Benefits
- Salary range: $81K-100K
- M Booth & Associates is an equal opportunity employer.
All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Our Flexible Work Policy:
We believe that our best work happens in a hybrid working environment.
If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week.
This could involve working in our office, in our client's office, on the road with them, or attending industry events. For those outside the NYC hub, in-person participation may also be required for client meetings, events, or team gatherings.
There will also be opportunities for you to connect with others in your hub to collaborate and work together.