Senior Manager, OCX Media

3 weeks ago


Princeton, New Jersey, United States Kyowa Kirin Full time
About the Role

We are seeking a highly skilled Senior Manager to join our OCX Media team at Kyowa Kirin. As a key member of our Commercial Organization, you will be responsible for facilitating the execution of media processes, measurement, and capabilities across the organization.

Key Responsibilities
  • Support the development and implementation of annual brand media plans, social media planning, tactic selection, budgeting, and vendor management.
  • Collaborate with media AORs and social media AORs to review tactical plans and content development.
  • Ensure the day-to-day governance of social media, ensuring processes and policies are respected.
  • Translate strategy into actionable ideas and actions, partnering with the OCX Brand team to expand communications planning influence.
  • Support strategic positioning, segmentation initiatives, audience targeting, and holistic program planning and communications.
  • Serve as the primary point of contact for all media activation, processes, and reporting needs.
  • Champion the compliant use of data and conversion of data into actionable insights to drive customer experiences.
  • Regularly gather internal customer and external industry feedback to improve and enhance media offerings.
Requirements
  • Bachelor's degree in Business or Digital Marketing required, Master's degree in Marketing preferred.
  • 4-6 years of experience in pharmaceutical/life science, OTC, DTC/HCP, Agency experience in Digital & Omnichannel Marketing / Operations.
  • Proficient in MS Office Suite, Veeva Commercial Cloud, Google Analytics, Social & Paid Media Management, Commercial Data solutions.
What We Offer

At Kyowa Kirin, we offer a dynamic and fast-paced work environment with opportunities for growth and development. We are committed to providing our employees with the tools and resources needed to succeed.



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