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Marketing Campaign Strategist

2 months ago


Houston, Texas, United States Centre Technologies Full time
Job Title: Marketing Campaign Specialist

Centre Technologies is seeking a highly skilled Marketing Campaign Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing end-to-end campaign strategies that drive business growth and customer engagement.

Job Summary

The Marketing Campaign Specialist will oversee the creation and execution of email and digital marketing campaigns, focusing on segmentation, testing, and workflow optimization. You will also manage lead generation activities, design and implement comprehensive nurture campaigns, and collaborate across departments to maintain cohesive messaging and drive engagement.

Responsibilities
  • Develop and execute end-to-end campaign strategies that drive business growth and customer engagement.
  • Manage lead generation activities, including email and digital marketing campaigns.
  • Design and implement comprehensive nurture campaigns across Centre Technologies' main solutions.
  • Collaborate across departments to maintain cohesive messaging and drive engagement.
  • Manage day-to-day CRM operations through HubSpot to ensure a clean and operational database for all marketing activities.
Requirements
  • Bachelor's degree in Marketing, Advertising, Communications, or related field.
  • Minimum of 3-5 years of experience in digital marketing, campaign management, or related roles.
  • Proven track record of successfully managing end-to-end marketing campaigns, preferably in a B2B and/or technology environment.
Work Environment

Centre Technologies offers a collaborative and dynamic work environment with opportunities for growth and development. We are committed to providing a safe and inclusive workplace for all employees.