Email Marketing Specialist
3 days ago
As a seasoned Email Production Specialist, you will be responsible for the successful deployment of our client's email campaigns, ensuring timely delivery and optimal performance. Your expertise in email marketing will be instrumental in meeting our marketing strategy goals.
Key Responsibilities:
- Manage the day-to-day deployment of email campaigns, executing tasks related to audience segmentation, email scheduling, and sending.
- Build, schedule, and QA email creative and segmentation within an enterprise-level email platform.
- Collaborate with key stakeholders to ensure timely delivery of assets.
- Provide status reports to leadership detailing campaign performance and insights.
- Perform ad-hoc campaign analysis as requested.
Requirements:
- 3-5 years of experience in email marketing, preferably with large enterprise email platforms (Adobe Campaign, Salesforce, Experian).
- Proven ability to manage partners and projects with exceptional client-service skills.
- Solid knowledge of email technologies, best practices, and industry challenges.
- Experience in front-end web development with strong knowledge of hand-coding HTML and CSS.
- Ability to organize and prioritize multiple projects and deadlines with minimal oversight.
Education:
- BA/BS in Web Design and Development, Computer Science, or Information Technology.
- Previous experience in CRM, loyalty, acquisition marketing, and lead management.
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