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Marketing Analytics Assistant Manager

2 months ago

New York, New York, United States Aveda Full time

About Aveda

Aveda is a leading cruelty-free brand that has been committed to caring for the world we live in and for those we live with since our founding in 1978. We strive to set an example for leadership and responsibility in the world of beauty and beyond.

Job Summary

We are seeking a highly analytical and detail-oriented Marketing Analytics Assistant Manager to join our fast-paced and dynamic marketing team. This role will be instrumental in providing granular understanding of performance in go-to-market tactics and uncovering insights to drive marketing excellence in execution.

Key Responsibilities

  • Develop concise performance summaries and conduct comprehensive analyses to inform marketing decisions
  • Create and standardize key business reporting to be leveraged with senior leadership and monthly business reviews
  • Uncover insights from shopper and customer data to drive customer loyalty and capture new customers
  • Collaborate with commercial account lead, trade marketing, and brand marketing to provide accurate and timely reporting of retail sales
  • Perform standardized, deep dives, and ad hoc analyses to extract, summarize, and present key insights and recommendations to stakeholders
  • Proactively identify problems and opportunities through quantitative and qualitative data analysis and support the marketing teams in developing strategic solutions

Requirements

  • 4+ years of experience in marketing, analytics, or insights
  • Highly analytical and capable of compiling, understanding, and analyzing complex datasets
  • Ability to analyze and manipulate large amounts of data and connect the dots across data and other insights
  • Working knowledge of data platforms such as Tableau, SAS, and PowerBI
  • Proficiency in Excel, Word, and PowerPoint
  • Strong communication and interpersonal skills
  • Motivated, curious, and ability to work independently
  • Excellent verbal and written communication skills as well as experience reporting on Marketing Performance

What We Offer

Aveda is an equal opportunity employer and offers a competitive salary and benefits package to successful candidates.