Director of International Market Access Strategy and Transformation
6 days ago
Reporting to the Head of Market Access Strategy and Transformation, the Market Access In Field Team Director will take responsibility for providing clarity of Access IFT strategy to support affiliate teams, coordinating with cross functions the core deliverables to enhance our in field team support and ultimately payer engagement.
About AbbVie's Access in Field Team
The Access in Field Team sees a variety of access stakeholders to communicate topics relating to our disease areas and the position / value of brands. Enhancing our IFTs has been identified by affiliates as a core strategy, and this role has been created to lead our global efforts.
Key Responsibilities
- Develop and Execute Market Access In Field Team Strategy (~20%): Working with the Therapeutic Area Leaders and Market Access Directors (MADs) around the world, develop a clear Access in Field Team Strategy.
- Establish the Foundations for In Field Team Excellence (~20%): Identify common payer architypes to categorise into stakeholder segments. Align segmentation approach with countries to inform communication planning and needs.
- Embed Rigor in the Use of Internal IFT Stakeholder Platforms (~20%): Evaluate current system (CRM) utilisation around the world. Define needs specific to access function for system evolution and develop project plan to advance. Align with MADs on vision and commitment to system utilization.
- Define and Develop Compelling Content (~20%): Define specific Access IFT needs for content which could be developed by global, prior to affiliate localization. Modify VAT charters so IFT content is incorporated as a deliverable.
- IFT Training and Capabilities (~20%): Partner with MAD Leads to identify critical IFT capability framework. Identify focus areas for training / support. Develop core IFT training module which is appropriate as global focus (e.g negotiation skills).
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