Field Marketing Manager

4 weeks ago


Atlanta, Georgia, United States Chicken Salad Chick Full time
Job Summary

The Field Marketing Manager will serve as the primary marketing ambassador for a set territory of franchise-operated restaurants, working closely with Franchise Owners to develop local marketing plans that build sales and brand awareness in the market. This role requires strong relationship-building skills, with a focus on partnering with Franchise Owners to execute system-wide marketing programs and support store-level execution.

Key Responsibilities

Partner with Franchise Owners to develop local marketing plans that drive sales and brand awareness

Coach and support Franchise Owners on the development and execution of their local marketing plans

Measure results of local store marketing plans and communicate findings

Create the Promotion Marketing Guide, including developing seasonal local store marketing programs and leading creative development for marketing assets

Requirements

Bachelor's Degree in Marketing, Communications, Public Relations, Business Administration, or related field

At least 5 years' professional experience in field marketing, brand marketing, public relations, advertising agency, or communications

Restaurant and/or franchise concept experience in marketing is a plus, as well as experience managing local marketing programs

Working Conditions

This role requires frequent overnight and daytime travel, with the ability to drive and lift up to 25 pounds. Based in the Chicken Salad Chick office in Atlanta, GA.

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