Creative Director

4 weeks ago


Santa Monica, California, United States Amazon Full time
About the Role

We are seeking a highly skilled and experienced Creative Director to lead our Premium Content Production team in the Brand Innovation Lab. As a key member of our team, you will be responsible for developing and executing innovative campaigns for global brands, leveraging Amazon's suite of tools and services.

Key Responsibilities
  • Develop and execute creative strategies for multiple advertisers
  • Concept, design, and execute innovative ad campaigns and experiences for global brands
  • Collaborate with internal teams, clients, and external agency partners to deliver high-quality campaigns
  • Develop and manage the careers of direct reports, providing feedback and coaching opportunities
  • Partner with and/or lead art directors, copywriters, designers, solutions managers, developers, and content producers to create customer-focused solutions
  • Deliver high-quality copy for campaigns across different Amazon touch-points
  • Provide in-depth understanding of copywriting for all formats
  • Synthesize strategic research and/or data to develop campaign ideas
  • Lead the creation of presentations; present ideas and concepts to clients, agencies, and internally
  • Make creative trade-off decisions between teams, clients, and end-customer needs
  • Measure and evaluate current processes within the department and improve them through documentation
  • Mentor and inspire other creatives
  • Design trivia, AR, and other innovation experiences
  • Reviewing and improving campaign ideas and presentation decks
  • Working through creative messaging feedback with Legal and PR
  • Presenting a campaign to brand clients and their partner media agency
  • Writing documentation to improve creative processes
About the Team

The Brand Innovation Lab team is the internal group within Amazon that creates one-of-a-kind campaigns and activations for global advertisers. We use all of the different platforms within the Amazon canvas to create campaigns that reach millions of Amazon customers across our digital channels and out in the real-world.

Requirements
  • Minimum of 3 years management experience
  • Experience as a Creative Director at either entertainment company or agency with a copywriter or art director background
  • Experience working with the biggest global brands
  • Passion for experimentation and innovation
  • Relentlessly high creative standards and exceptional attention to detail
  • Data-driven and obsessed with measurable impact of a campaign
  • Ability to juggle many projects and consistently deliver results despite competing priorities
  • Excellent presentation skills and ability to gracefully defend creative decisions to leadership, driving creative alignment with leadership and stakeholders
  • Ability to thrive in a fast-paced, highly entrepreneurial environment with multiple different stakeholders and regulatory requirements
Preferred Qualifications
  • Award-winning portfolio
  • 10 years or more experience in digital advertising
  • Experience in building creative for streaming services
About Amazon

Amazon is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.


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