Marketing Director
1 week ago
Home Base Transportation is a trusted provider of non-emergency medical transportation (NEMT) and essential transportation services in the Oklahoma City area. Our mission is to make life easier for our clients by ensuring safe, reliable, and compassionate transportation solutions. We take pride in serving our community and enriching the lives of those we assist.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies to promote our transportation services and increase brand visibility.
- Create engaging and persuasive marketing content for various channels, including digital, social media, print, and community outreach.
- Identify and cultivate partnerships with local healthcare providers, senior living facilities, and community organizations.
- Analyze market trends, customer feedback, and competition to refine marketing campaigns and strategies.
- Manage digital marketing efforts, including website optimization, SEO, email marketing, and social media campaigns.
- Plan and execute community outreach events, workshops, and presentations to promote our services.
- Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing efforts.
- Collaborate with internal teams to ensure marketing efforts align with business objectives.
- Manage marketing budgets and allocate resources effectively.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing, preferably in healthcare or transportation industries.
- Strong digital marketing skills, including SEO, SEM, social media, and email marketing.
- Exceptional written and verbal communication skills.
- Creative thinking and the ability to develop innovative marketing strategies.
- Relationship-building skills to establish partnerships with healthcare providers and community organizations.
- Proficiency with marketing software and analytics tools.
- Self-motivated with excellent project management skills.
- A passion for making a positive impact in the community.
Benefits:
- Competitive compensation.
- Weekly Pay.
- Medical Benefits coming soon.
- Opportunities for advancement and training.
- A fulfilling and rewarding role serving the community.
- Supportive and inclusive team environment.
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