Brand Media Marketing Manager
1 day ago
We are seeking an experienced Brand Media Marketing Manager to lead our global paid media efforts for Amazon Music. As a key member of our marketing team, you will be responsible for developing and executing integrated marketing campaigns across various digital and traditional media channels.
Key Responsibilities- Manage a multi-million dollar global media budget to drive awareness and adoption of Amazon Music
- Develop and execute integrated marketing campaigns across social, video, audio, programmatic, and out-of-home channels
- Optimize media mix and targeting to improve efficiency and ROI
- Lead measurement and analytics efforts to provide data-driven insights for future campaign planning
- Collaborate with creative, content, and brand teams to ensure cohesive messaging and brand positioning
- Manage relationships with media agencies and vendors to ensure flawless campaign execution
- Contribute to GTM plans and collaborate with stakeholder teams for full-funnel alignment
- 4+ years of ROI-focused digital marketing experience in a consumer-facing technology organization
- Experience managing multi-million dollar paid media budgets
- Experience building, executing, and scaling marketing programs across multiple international markets
- Advanced Microsoft Excel skills and exceptional analytical and quantitative skills
- High attention to detail and ability to work effectively with a large number of partners and international stakeholders
- Experience in goal setting, measurement, and presenting metrics and progress to senior leadership
- Familiarity with brand media landscape and media providers
- Working knowledge of brand measurement and attribution models
Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Brand Media Marketing Manager
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