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Senior Social Media Marketing Manager
1 month ago
We are seeking a highly experienced Senior Social Media Marketing Manager to join our team at Amazon. As a key member of our Brand Advertising and Global Social Media Team, you will be responsible for developing and executing social media strategies that drive top-of-mind awareness of AWS and shape the perception of the brand worldwide.
Key Responsibilities- Analyze and report social media performance metrics to define and implement social media goals, strategies, and content requirements.
- Manage daily meetings with stakeholders to ensure a thriving social experience for developers and meet business objectives.
- Create high-quality content, such as videos, blog posts, or podcasts, targeted at engineers and technical end-users to increase adoption of new products and features.
- Work with our Marketing team to create and publish product-focused social media and newsletter content.
- Develop and implement comprehensive social media strategies aligned with business objectives to shape the perception of the AWS brand.
The Brand Advertising and Global Social Media Team drives top-of-mind awareness of AWS through custom content and acts as a megaphone to share key messages through visual storytelling across mass-reach channels.
What We OfferAt Amazon, we value work-life harmony and offer flexible work hours and arrangements. We also foster a culture of inclusion that empowers us to be proud of our differences. Our employee-led affinity groups and ongoing events and learning experiences inspire us to never stop embracing our uniqueness.
Basic Qualifications- 6+ years of professional non-internship marketing experience.
- Experience using data and metrics to drive improvements.
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
- Experience building, executing, and scaling cross-functional marketing programs.
- Experience communicating results to senior leadership.
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights.
- Experience with Salesforce and Tableau.
- Experienced social media marketing manager.
