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Lead Product Marketing Strategist

2 months ago

San Francisco, California, United States Kikoff Full time
Position Overview:

We are seeking a seasoned product marketing professional to enhance our position as the leading credit-building application.

Kikoff's financial solutions have empowered countless individuals to elevate their credit ratings; with your expertise, we aim to transform the financial futures of millions.

Role Responsibilities:

As a Product Marketer at Kikoff, you will play a pivotal role in driving product adoption and enhancing customer satisfaction.

Your responsibilities will include:

  • Transforming Customer Insights into Marketing Strategies: Engaging directly with customers is essential. You will gather feedback through various methods, including customer data analysis, collaboration with our Customer Support team, surveys, and interviews.
  • Developing and Implementing Go-to-Market Strategies: You will take ownership of a strategic roadmap focused on product adoption and initiatives aimed at optimizing the customer journey.
  • Launching Innovative Products and Features: In a dynamic startup environment, you will spearhead the introduction and promotion of new products and features.
  • Managing Comprehensive Marketing Campaigns: Collaborating with a team, you will oversee the execution of marketing campaigns, from strategy formulation to design and performance analysis.
Key Attributes for Success:

Customer-Centric Approach: You prioritize the customer experience, ensuring that our company remains focused on delivering value to our users.

Detail-Oriented Mindset: You meticulously analyze every aspect of the customer experience to identify challenges and opportunities for improvement.

Collaborative Team Player: You possess the ability to lead teams towards shared objectives, effectively communicate insights, and manage complex projects.

Product Marketing Expertise: Ideal candidates will have a minimum of 3 years of specialized experience in product marketing.

About Kikoff:

Kikoff is a personal finance platform dedicated to assisting underserved Americans in achieving financial wellness. Our mission is to offer fair, effective, and straightforward pathways for individuals to reach their financial aspirations. We design user-friendly financial products that simplify credit building, enabling our users to achieve their financial goals. Kikoff is a Series B startup with over $42 million in funding from prominent investors.

Why Choose Kikoff:

This is an exciting opportunity within a consumer fintech startup, where you will collaborate with experienced entrepreneurs who have successfully built consumer brands and innovative products. We are supported by top-tier venture capitalists and value ownership, clear communication, craftsmanship, and the ambition to create impactful work.

Compensation and Benefits:

The salary range for this full-time position includes base pay, equity, and benefits, with a range of $130K - $190K. Additional benefits include:

  • Comprehensive health insurance coverage
  • Stock options
  • Generous unlimited vacation policy
  • Visa sponsorship for exceptional talent
Equal Employment Opportunity:

Kikoff Inc. is an equal opportunity employer, committed to providing fair employment opportunities without discrimination based on race, color, religion, gender, national origin, age, disability, or any other legally protected status.