Senior Digital Marketing Specialist
21 hours ago
We are seeking a highly skilled Senior Digital Marketing Specialist to join our team at Bonobos. As a key member of our marketing team, you will be responsible for developing and executing paid marketing campaigns across various channels, including paid search, social media, and display advertising.
Key Responsibilities:
- Partner with our media agency to manage and execute paid marketing campaigns, including budgeting and spend optimization.
- Develop and execute creative strategies for paid social, paid search, and display advertising.
- Work closely with our creative team to develop and implement testing frameworks and audience strategies.
- Analyze and evaluate marketing performance data to identify areas of opportunity and optimize campaigns.
- Communicate and collaborate with external partners to execute audience and creative strategies.
Requirements:
- 5-7 years of experience in digital marketing, with a focus on paid marketing.
- Experience in e-commerce and direct response marketing environments.
- Strong understanding of paid advertising platforms, including Facebook, YouTube, and Google.
- Proficiency in web analytics tools, including Google Analytics.
- Ability to analyze and interpret data to inform marketing decisions.
About Bonobos
Bonobos is a leading e-commerce brand that offers a wide range of men's clothing and accessories. We are committed to providing our customers with a personalized and exceptional shopping experience.
We are looking for a talented and motivated individual to join our team as a Senior Digital Marketing Specialist. If you have a passion for digital marketing and a strong understanding of paid advertising platforms, we encourage you to apply.
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