Senior Digital Marketing Strategist
7 days ago
We are seeking a highly skilled Senior Digital Marketing Strategist to join our team at APR Consulting, Inc. in Irwindale, CA. As a key member of our marketing department, you will be responsible for developing and implementing automated marketing program campaigns that drive business results.
This is an excellent opportunity for a seasoned marketing professional to leverage their technical skills and marketing expertise to make a significant impact on our company's growth and success.
About the Role:- You will work closely with stakeholders to collect marketing requirements and convert them into technical requirements for our IT teams.
- You will oversee project management execution for marketing communications activities, including campaigns and content that support our customers' journey and align with our selling process.
- You will develop and implement strategic marketing communication plans that align with our business initiatives and goals.
- You will monitor key metrics to measure the effectiveness of our communications efforts and make data-driven decisions to improve our strategy.
- You will review analytics and customer feedback to proactively identify and improve the experiences and satisfaction of our customers.
- Bachelor's degree or higher in Marketing, Business, Communications, or a related field.
- Seven or more years of experience in marketing, advertising, or communications.
- Experience implementing automated offer management using Salesforce Marketing Cloud or equivalent enterprise-grade multi-channel marketing hub.
- Vendor management experience.
- Experience with multi-channel marketing strategy and planning (media, banner, radio, etc.) driven by sophisticated analytics and data modeling.
At APR Consulting, Inc., we are committed to providing exceptional recruiting and contingent workforce solutions to our clients. We offer a dynamic and supportive work environment that encourages professional growth and development.
We are an equal opportunity employer and welcome applications from diverse candidates.
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