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Senior Product Marketing Manager, Plaque

1 month ago

Austin, Texas, United States HeartFlow Full time

At HeartFlow, we're revolutionizing precision heart care by developing cutting-edge technology that advances the diagnosis and management of coronary artery disease. As a key member of our team, you'll play a pivotal role in driving the adoption and utilization of our Plaque Analysis solution.

Job Responsibilities:
  • Develop a deep understanding of customer needs, competitive dynamics, and market opportunities to inform our marketing strategy.
  • Customize our value proposition, positioning, key messages, and assets to drive adoption and utilization of Plaque Analysis.
  • Identify and address barriers to adoption by working cross-functionally to formulate strategies and develop plans to maximize success.
  • Collaborate with our marketing team to ensure a cohesive marketing plan that drives results.
  • Partner with our sales team to develop effective tools and content for continued education and sales enablement.
  • Work closely with our medical affairs team to build thought leadership content and establish our company as a trusted authority in the field.
Requirements:
  • Proven experience in developing and launching marketing initiatives in the healthcare space to drive business results.
  • Ability to translate complex clinical evidence and health economics data to support our value proposition and build commercial messaging.
  • Experience working with cross-functional teams and sales organizations to drive campaign execution.
  • Strong analytical and problem-solving skills, with the ability to think critically and strategically.
What We Offer:
  • A competitive salary range of $103,000 to $165,000, plus cash bonus and stock options.
  • A dynamic and supportive work environment that values innovation, collaboration, and continuous learning.
  • The opportunity to work with a talented team of professionals who are passionate about making a meaningful impact in the field of heart care.