User Experience Strategist

15 hours ago


Minneapolis, Minnesota, United States American Red Cross Full time
Transforming Digital Experiences

The American Red Cross is seeking a User Experience Strategist to lead the transformation of our digital experiences. As a key member of the National Head Quarters Marketing Team, you will be responsible for creating intuitive, engaging, and highly effective experiences across our website and mobile app.

Key Responsibilities:
  • Develop and maintain a cohesive design system to ensure consistency across digital products and services.
  • Lead user experience process and governance, establishing and maintaining a design system.
  • Collaborate with marketing, web developers, designers, and other departments to align our website and app with business goals and our mission.
  • Utilize customer journey mapping, wireframing, usability testing, and data-driven insights to identify key touchpoints and optimize user flow to increase conversions and intuitiveness.
Requirements:
  • Bachelor's degree or equivalent experience required.
  • Minimum 5 years of related experience or equivalent combination of education and related experience required.
  • Excellent written, oral, and interpersonal communication skills.
  • Proven ability to use market feedback and own expertise to determine best user experience across digital products and services.
About the American Red Cross:

The American Red Cross is a humanitarian organization that provides emergency assistance, disaster relief, and blood donations to individuals in need. We are committed to the diversity of our workforce and to delivering our programs and services in a culturally competent manner reflecting the communities we serve.



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