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Senior Marketing and Communications Director

2 months ago

Charleston, West Virginia, United States Goodwill Industries of Lower South Carolina (Palmetto Goodwill) Full time
Job Summary

We are seeking a highly skilled Senior Manager of Marketing and Communications to join our team at Palmetto Goodwill. This is a key leadership role that will oversee the development and execution of strategic marketing and communications plans to support our mission and enhance our brand presence.

Key Responsibilities
  • Marketing Strategy and Planning
    • Develop and implement comprehensive marketing and communication strategies that align with our organizational goals and objectives.
    • Support the VP of Marketing and Communications in developing annual omnichannel marketing and communications strategies.
  • Team Leadership and Management
    • Manage and mentor the marketing and communications team, fostering a collaborative and innovative work environment.
    • Provide professional development opportunities to team members, enhancing their skills and growth within the organization.
  • Brand Management and Digital Marketing
    • Ensure consistent branding and messaging across all platforms and communications.
    • Develop and manage digital marketing strategies, including SEO, SEM, email marketing, and social media campaigns.
  • Project Management and Budgeting
    • Lead and manage multiple marketing and communication projects, ensuring they are completed on time, within scope, and budget.
    • Assist in developing and managing the paid marketing budget, ensuring the efficient allocation of resources to key stakeholders.
Requirements
  • Proven experience in marketing and communications leadership roles.
  • Strong project management and team leadership skills.
  • Excellent communication and interpersonal skills.
  • Ability to work in a fast-paced environment and prioritize multiple tasks and projects.
What We Offer

Palmetto Goodwill offers a competitive salary and benefits package, as well as opportunities for professional growth and development.