Marketing Director
4 days ago
Job Title: Director, Marketing
Job Summary:
We are seeking a skilled Director, Marketing to join our team at Genesis Healthcare, Inc. This role is responsible for developing and implementing comprehensive sales and marketing strategies to achieve total census, mix, and revenue goals within our nursing centers and assisted living communities.
Key Responsibilities:
- Develop and implement sales and marketing strategies to drive business growth
- Oversee external and internal referral management strategies
- Collaborate with Clinical Admissions Directors to convert referrals to admissions
- Represent the center within the community, building relationships and analyzing the competitive landscape
- Lead and inspire teams to deliver excellence in customer experience processes
Requirements:
- Minimum of three years' experience in a healthcare setting
- Minimum of two years' college education in healthcare administration, business management, and/or marketing or public relations
- Ability to adjust work schedule based on business needs
Benefits:
Genesis Healthcare, Inc. offers a competitive compensation package, including benefits such as generous time off plans, parental leave opportunities, and more. We invest in employee development and provide an environment driven by shared values and meaningful accountability.
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