Enterprise Marketing Strategist

5 days ago


Atlanta, Georgia, United States TEKsystems Full time

Job Title: Enterprise Marketing Strategist

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About Us:

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At TEKsystems, we empower organizations to achieve their digital transformation goals through our expertise in IT staffing, talent management, and business solutions.

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Salary Range: $120,000 - $180,000 per year

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Job Description:

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We are seeking an experienced Enterprise Marketing Strategist to join our team. The successful candidate will be responsible for developing and executing marketing plans to drive awareness, trial, adoption, and growth of new and existing products, programs, and services.

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This role involves collaborating with internal stakeholders to develop product marketing campaigns that align with business priorities. You will serve as the day-to-day marketing contact to relevant business partners to ensure go-to-market strategy and execution are aligned.

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You will leverage research, data, and insights to lead campaign plans, clearly identifying target client segments, markets, and sales channels that will drive greatest revenue and/or penetration and adoption.

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The ideal candidate will have experience in product, portfolio, or solutions marketing, executing the go-to-market strategy for new products and initiatives. This position requires strong communication and project management skills, with the ability to work independently and collaboratively within a team environment.

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Key Responsibilities:

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  • ">
  • Develop and execute marketing plans to drive awareness, trial, adoption, and growth of new and existing products, programs, and services.">
  • Collaborate with internal stakeholders to develop product marketing campaigns that align with business priorities.">
  • Serve as day-to-day marketing contact to relevant business partners to ensure go-to-market strategy and execution are aligned.">
  • Leverage research, data, and insights to lead campaign plans, clearly identifying target client segments, markets, and sales channels that will drive greatest revenue and/or penetration and adoption.">
  • Work closely with cross-functional teams to develop and activate targeted campaigns, content, and collateral through appropriate channels.">
  • Coordinate the alignment of resources to support listed responsibilities from adjacent shared Marketing functions.">
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Requirements:

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To be successful in this role, you will need:

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  • A bachelor's degree in Marketing or a related field.">
  • Minimum 5 years of experience in product, portfolio, or solutions marketing, executing the go-to-market strategy for new products and initiatives.">
  • Strong communication and project management skills, with the ability to work independently and collaborately within a team environment.">
  • Experience working with cross-functional teams to develop and activate targeted campaigns, content, and collateral.">
  • Ability to analyze data and insights to inform marketing decisions.">
  • Familiarity with marketing automation tools and technologies.">
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Benefits:

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We offer a comprehensive benefits package, including health insurance, retirement savings plan, paid time off, and professional development opportunities.

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About Our Company:

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TEKsystems is a leading provider of IT staffing, talent management, and business solutions. We empower organizations to achieve their digital transformation goals by providing expert guidance and innovative solutions.

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Contact Information:

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Please submit your resume and cover letter to [insert contact information].



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