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Digital Marketing Specialist

1 month ago

Broadview Heights, Ohio, United States Emerald Resource Group Full time
Job Title: Inbound Marketing Coordinator

At Emerald Resource Group, we are seeking a highly skilled Inbound Marketing Coordinator to join our team. As a key member of our marketing team, you will be responsible for developing and executing inbound marketing strategies to attract and engage with our target audience.

Key Responsibilities:
  • Content Creation: Develop and manage digital content, including blogs, career insights, white papers, job postings, and video content, to generate leads and drive engagement.
  • Marketing Automation: Create and manage outreach marketing campaigns, lead nurturing workflows, and technical aspects of marketing automation software.
  • Reporting and Analysis: Provide regular reports and data analyses to help shape strategic marketing and inbound lead communications.
  • Staying Up-to-Date: Keep current with digital marketing trends to identify new opportunities and initiatives.
Requirements:
  • Education: Bachelor's degree in communications, marketing, or journalism.
  • Experience: 2-3 years of experience in inbound marketing or previous digital marketing internships.
  • Skills: Experience with marketing automation software, LinkedIn, Facebook, Indeed, and exceptional written and verbal communication skills.
About Us:

Emerald Resource Group is a leading provider of recruitment services. We are committed to delivering exceptional results and building long-term relationships with our clients and candidates.