Sports Marketing Coordinator

4 weeks ago

New York, New York, United States ESPN Full time
Job Summary

The Content Sports Marketing department at ESPN is responsible for creating and executing live sport marketing strategies across streaming and linear television platforms. The team covers a wide range of sports, including UFC, Soccer, Golf, International, Deportes, NHL, and more.

The Sports Marketing Coordinator supports the marketing and promotional planning and execution of assigned sports properties. This position provides support in the development and execution of these properties' marketing strategies and multi-platform promotional plans across ESPN (including ESPN+).

Key Responsibilities
  • Supports creative development and execution of marketing materials.
  • Builds creative deliverables and timelines to ensure work is finished, delivered, and trafficked on time (and on budget).
  • Develops the relationship and production timelines with the internal creative teams.
  • Ensures accuracy and excellence of all work done internally and by creative agencies.
  • Provides input on creative development and execution of marketing materials.
  • Partners closely with Media on the scheduling and delivery of on and off channel assets.
  • Liaisons day-to-day correspondence with internal and external creative partners including relaying creative feedback and management of full timelines.
  • Develops a full understanding of the programming schedules and sponsor requirements to ensure all marketing materials and deliverables are accurate.
  • Aides in the management of the budget.
  • Works with the research and media teams to translate data into inputs.
Requirements
  • Minimum 3 months of related marketing or business experience with an understanding of marketing fundamentals, creative evaluation, and budget management.
  • Impressive verbal and written skills.
  • Positive energy with a 'can do' attitude.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Strong work ethic, detail-oriented, and collaborates to get the job done.
  • Fundamental understanding of the ESPN portfolio, including its DTC product ESPN+.
  • Sports knowledge including both a fan and business perspective.

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