Digital Marketing Strategist
2 days ago
Bardi Heating, Cooling and Plumbing is seeking a highly skilled Digital Marketing Strategist to manage our online presence and touchpoints. This role will play a crucial part in guiding our digital marketing efforts and demands a forward-thinking, agile, and dynamic professional capable of managing various projects, adjusting to daily challenges, and consistently tailoring our digital marketing strategies to meet the demands of each line of business.
Key Responsibilities:
- Integrate data across multiple digital channels.
- Measure effectiveness on performance KPIs and ROI.
- Stay up to date with the latest best practices and technology to uncover deep insights and make recommendations on marketing tactics or improvements.
- Develop and run Google GA4, Ads, SEO, PPC, & LSA while monitoring cost per lead within budget.
- Develop and run Bing/Yahoo SEO, and PPC while monitoring cost per lead within budget.
- Monitor SEO and user engagement to find ways to increase organic traffic, engagement, and conversion rates.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Develop and run social media ads within budget.
- Pull Reports from ServiceTitan for monthly reporting.
- Collaborate with the Director of Marketing on campaigns.
- Manage the Bardi.com website.
- Manage Lead generation sites.
Requirements:
- 3-5+ years of experience (industry-related a plus).
- Experience with WordPress, Google GA4, and Excel a must.
- Basic knowledge of Graphic Design.
- Self-starter who is solution-oriented and takes ownership.
- Be a team player.
- Good time-management skills.
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Norcross, Georgia, United States Bardi Heating, Cooling and Plumbing Full time{"Job Title": "Digital Marketing Strategist", "Job Description": "Job SummaryBardi Heating, Cooling and Plumbing is seeking a highly skilled Digital Marketing Strategist to manage our online presence and touchpoints. This role will play a critical part in guiding our digital marketing efforts and demands a forward-thinking, agile, and dynamic professional...
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